1. AI-Powered Content & Video Marketing (Primary Focus)
- Research-to-Video Transformation:
- Utilize AI tools (visual, video, and copywriting generators) to translate long-form research reports rapidly into engaging, short-form video content suitable for platforms like YouTube, LinkedIn, and Facebook.
- Ensure all AI-generated video content adheres strictly to our brand guidelines, including correct usage of our logo, brand colors, fonts, and overall brand voice.
- Video Performance & Reach:
- Develop and implement strategies to maximize views and engagement for videos posted on YouTube and all other social media accounts.
- Assist with video publishing, scheduling, and channel management.
2. Lead Generation & Data Management
- Assist in the planning, execution, and tracking of lead generation campaigns (e.g., email marketing, paid social ads, content downloads).
- Help analyze campaign performance metrics and suggest data-driven improvements.
- Actively extract and manage leads data from our various subscribed membership platforms, ensuring data integrity and compliance.
- Assist in cleaning, segmenting, and preparing lead lists for targeted campaigns.
3. General MarCom Support
- Digital Assets: Help update and manage content on company research portals and the corporate website.
- Events: Provide ad-hoc support for physical seminars and virtual webinars.
- Ad-Hoc Projects: Support any ad-hoc marketing or communications projects as they arise, demonstrating flexibility.
Qualifications & Requirements
- Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
- Able to commit at least 3 to 6 months for this internship.
- Strong verbal and written communication skills in English.
- Basic proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
