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[What the role is]
The National Arts Council seeks Project Managers to join its Visual Arts Department to oversee the promotional campaign for Singapore Art Week (SAW). This role sits within the SAW team and involves collaborating closely with the Council's Strategic Communications and Marketing & Audience Development departments, as well as the appointed agencies on campaign strategies and audience development.[What you will be working on]
StrategicBrand and Digital Development:
Lead brand development initiatives and rebranding exercisesas content owner,shaping SAW's narrativeby providing creative direction and guidance
Provide strategic inputs on messaging frameworks, visual identity, and content strategies that strengthenSAW'smarket presence
Oversee website enhancement projectsanddigitalcontent curation by coordinating withinternal and external digital specialiststo improve user experience and engagement
Manage creative development processesand production ofevent collateralsthrough working with appointed agencies, ensuring brand consistency across all marketing materials
Ensure all deliverablescomply withbrand guidelines, government communication standards, and regulatory requirements
Projectand CampaignManagement:
Developcomprehensive campaign strategies that align with SAW and NAC's strategic objectives
Oversee end-to-endcampaignexecution, managingtimelines, deliverables, and budgetsto ensure successful delivery ofmarketing strategies
Monitor campaign progress and implement solutions to keep deliverables on schedule
Manage contract negotiations with media agencies, content creators, and marketing vendors
Stakeholder Relations:
Coordinate with Strategic Communications and Marketing &Audience Developmentdepartments toensure cohesivecampaign messaging and strategiesacross paid,earnedand owned platforms
Liaise with internal stakeholders and subject matter experts to gather,curateand develop compelling content for SAW's campaigns
Collaborate with external agencies, media partners, and digital platforms toamplifypromotionalreach and effectivenessthroughclearcommunication and proactive problem-solving
[What we are looking for]
At least4years of experience in marketing, communications, or arts festivals with strong visual arts sector knowledge
Proven project management, stakeholder coordination, and vendor management skills with excellent communication abilities
Experience in budget oversight, contract management, and procurement processes
Proficiencyin digital marketing including social media platforms, email campaigns, CMS, and website development
Strong copy-editing and written communication skills in English
Understanding of brand development and rebranding strategies
Detail-oriented team player who performs well under pressure
Prior government/public sector experience preferred
Job ID: 145320155
