Job Description
GetGo is Singapores largest and fastest-growing carsharing platform that enables everyone with the freedom to drive without the burden of ownership. Our vision is to be APACs #1 carsharing platform as we seek to create a mobility ecosystem that&aposs shared and sustainable for all.
We are looking for a marketing intern who will help our Growth Marketing team drive customer activation, engagement and retention in support of key growth objectives for both GetGo Carsharing and ZipZap Car Subscription. Reporting to the Lifecycle Marketing lead, this position plays an important role for the team in the day-to-day campaign management and operations.
Youll be working closely with our Growth Marketing leads to set up and execute marketing campaigns and communications across various channels, including email, push notifications, in-app messaging, sms and direct mail.
Note: Applicants must be able to commit to a full-time internship (MonFri, 9am6pm) for a minimum of 6 months.
Job Responsibilities
- Support the development of Growth Marketing initiatives across all channels
- Manage campaign setup and optimisation on the marketing automation platform
- Track campaign performance and key metrics, measure effectiveness and identify areas for optimisation, report on results to stakeholders and management
- Assist with ideation and implementation of marketing campaign strategies and timelines
- Collaborate with Communications, Creative and Partnership teams to ensure best-in-class content and campaigns
- Assist with data collection and analysis to support targeted marketing efforts and customer segmentation
- Work alongside internal stakeholders to manage issues and enquiries arising from marketing engagements
Job Requirements
- A resourceful self-starter who&aposs ambitious, curious, and driven. You have a knack for improving yourself, are eager to try new things and learn from it, and have a keen interest in consumer behaviour.
- Demonstrates strong analytical skills, utilising data for effective problem solving, making informed decisions and evaluating campaign performance
- A highly effective communicator and the ability to work effectively with a wide range of internal and external stakeholders
- Exceptional project management capabilities enabling successful coordination with various stakeholders while meeting tight deadlines
- A creative and strategic mind, capable of developing innovative solutions to address business challenges
- Strong personal alignment with our GetGo Values
- Driven by Purpose
- Stay Curious and Humble
- Collaborate with Empathy
- Make it Better
- Get It Going!
