Job Description
The candidate will amplify Focus on the Family Singapore's voice and thought leadership on family using omnichannel content strategies and creative storytelling to expand our reach and generate engagement.
Responsibilities
- Develop and implement integrated marketing communications strategies that enhance brand identity (e.g, press releases, corporate collaterals).
- Plan and execute integrated marketing communication strategies to promote Focus events, campaigns and services, on online and offline platforms.
- Conceptualise and copywrite compelling narratives and content for constituent engagement across digital media channels (e.g, social media, website, e-newsletters, long and short form videos, podcasts, motion graphics, infographics, etc).
- Monitor performance metrics and analyse data to optimise strategies for reach, engagement, and conversion.
- Manage marketing and communication projects in collaboration with internal and external stakeholders to produce materials and content deliverables.
- Stay abreast through research and social listening to understand target audiences, industry trends, and competitor messaging.
- Establish relationships with media partners and pursue opportunities for media coverage (digital and traditional media) to increase brand visibility.
- Undertake any other projects and activities as directed by Lead of Corporate Communications, Chief, Impact and/or CEO.
Requirements
- Degree holder (Media, Communications, Marketing) with minimally 3 years of relevant working experience.
- Experience in graphic design, photography, and video editing/production is an advantage.
- User knowledge of Social Media platforms and tools.
- Proficiency in Microsoft Office (Word, Excel, Powerpoint) and Adobe Suite.
- Excellent communication skills, including copywriting and presentation skills.
- Creative, confident, enthusiastic, and proactive team player with digital marketing flair.
- Able to multi-task and work under pressure.
- Keen interest in media trends and developments.
Interested applicants are encouraged to explore our website to gain a better understanding of our purpose and working culture. To apply, please send your application form via https://family.org.sg/jointhefamily. Please note that the application period will close on 6 February 2026. We regret to inform that only shortlisted applicants will be notified.
