Insights Manager, APAC
Division: Global Insights & Strategy |
Reporting to: Insights Director International
Support high-impact global brand initiatives and help shape business decisions through actionable market, competitor, and consumer insightsprimarily across APAC, with opportunities to support other regions.
- What you'll bring to the team
- Trading & regional performance support: Support ongoing trading reporting for APAC (and other regions as required), delivering clear, reliable performance read-outs.
- Market & competitive intelligence: Lead competitive intelligence and support analysis of market trends and performance dynamics across Merlin and competitors.
- Project planning & execution: Support global insights projects by helping build project plans, manage timelines/milestones, and drive deliverables through to completion.
- Data support & integrity: Support data collection, validation (including external sources), analysis, and interpretationensuring accuracy throughout.
- Insightful reporting: Help prepare and present clear, compelling reports and presentations with key findings, trends, and recommendations.
- Strong stakeholder communication: Maintain effective updates with project stakeholders on progress, challenges, and outcomes.
- Resource & knowledge management: Support Regional Insight Leads and the Global Insights Director in maintaining a centralized insights resource/website and enabling stakeholders (especially Marketing) with timely information.
- Analytical & strategic thinking: Use data analysis and visualization to simplify complexity into actionable insights for different regions and teams.
- Consumer research delivery: Write and launch consumer surveys (using established methodologies), analyze results, and lead debriefs through high-impact read-outs and stakeholder communications.
- Cross-functional collaboration: Work closely with Regional Insights Leads and partner with finance, commercial, marketing, brand, strategy, and planning teams to embed insights into key initiatives.
- Global team ways of working: Operate effectively in a global team with flexibility in working hours, including approximately 4 evening calls per month with participants across APAC, Europe, and the US, and weekly Monday trading calls with Australia and New Zealand in the early morning (Singapore time).
Qualifications & Experience
- Qualifications and experience
- Some experience in an insights, research, or analytical role in a business setting (consumer, leisure, entertainment, or retail experience is a plus).
- Demonstrated ability to synthesize market and competitor data from multiple sources into actionable insights.
- Familiarity with insights reporting and data visualization, and confidence supporting presentation development.
- Experience supporting multi-stakeholder projects, with an outcomes-focused approach.
- Strong Excel skills and comfort working with performance and trend data.
- Bachelor's degree in Business, Data Analytics, or a related field preferred.
Benefits
- Benefits
- Meaningful impact: Contribute to insights that influence business decision-making and long-term strategy.
- Global exposure with APAC focus: Work on global initiatives while building deep regional expertise.
- Broad stakeholder access: Collaborate across international teams and key functions (Insights, Marketing, Finance, Commercial, Brand, Strategy & Planning).
- Values-led culture: Join a team guided by Merlin valuesWe Care, Own Your Craft, Drive and Discover, Go Together, Enjoy the Ridewith a strong focus on collaboration, learning, and delivering excellence.
Pay Range
Competitive
