HKMT Content, Community & Event Operations Manager

Responsibilities:

Own content campaigns, UGC initiatives and creator activation programs across Hong Kong, Macau and Taiwan.

Develop and operate local social and community channels, including Instagram, Threads and interest-based communities.

Plan and execute integrated online and offline initiatives across campus, ACG, gaming, Beyblade/Gear Sport and creator communities.

Work closely with Creator Growth teams to connect creators, content, livestreaming, events and communities.

Manage end-to-end event execution, partner coordination, creator activation and post-event content amplification.

Drive measurable growth in UGC, video views, watch time, new users and retention.

Build repeatable growth playbooks and showcase cases based on campaign and community performance.

Requirements:

3+ years of experience in content, community, event or platform operations.

Strong understanding of Hong Kong and/or Taiwan digital culture, especially ACG, gaming and youth communities.

Proven experience managing both online campaigns and offline activations.

Strong execution and cross-functional project management skills.

Strong understanding of creator/content ecosystems and community growth.

Experience with Bilibili, YouTube, Instagram, Threads or similar content platforms is preferred.