Head of Sales

Responsibilities

1. Global Advertising Business Strategy & Operations

Develop and execute international TikTok Ads business strategies to drive sustainable revenue and profit growth

Oversee business performance across multiple regions and optimize operational efficiency and resource allocation

Build scalable and repeatable growth models to support multi-market expansion

2. Key Client Acquisition & Commercialization

Leverage industry networks and market insights to acquire strategic clients and drive commercial conversion

Focus on advertisers and partners within the TikTok, Meta, and Google advertising ecosystems

Establish and manage key account systems across international markets to maximize customer lifetime value

3. End-to-End Business & Delivery Management

Lead and coordinate core business functions including Sales, Media Buying, Content, and Client Success

Build ROI-driven delivery and optimization mechanisms focused on measurable business outcomes

Establish a complete business growth loop covering acquisition, delivery, retention, and repeat growth

4. Team Building & Cross-Regional Leadership

Build and manage cross-border business teams including BD, Media, and Client Success functions

Lead multicultural organizations consisting of both local and China-based teams

Develop high-performance management systems to drive execution excellence and business targets

5. Market Expansion & Global Growth

Identify high-growth international markets, with Southeast Asia as the primary strategic focus

Define and execute regional go-to-market strategies and drive new market expansion from 0 to 1

Analyze industry trends and competitive landscapes to continuously optimize business direction

6. Platform & Ecosystem Partnerships

Build and maintain strategic partnerships with TikTok, Meta, Google, and other major platforms

Leverage platform resources to strengthen the company's ecosystem influence and market competitiveness

Connect global clients with platform resources to establish long-term partnership networks

Qualifications

1. Commercial & Business Capability (Core Requirement)

Strong business and revenue-driven mindset with verifiable achievements in revenue growth or profitability

Proven success in acquiring and converting mid-to-large-scale clients

Ability to independently drive the full commercial cycle from business development to long-term account growth

2. Industry Experience & Expertise

5+ years of experience in digital marketing, advertising, commercialization, or related industries

Deep understanding of the TikTok, Meta, and Google advertising ecosystems and operational models

Strong knowledge of the commercial relationships between agencies, platforms, and brand advertisers

3. Regional & International Experience

Strong hands-on experience in Southeast Asia markets (minimum 1-2 core markets)

Experience managing multi-country or cross-regional business operations is highly preferred

4. Preferred Background

Hybrid experience across platforms (TikTok / Meta / Google), agencies, or brand-side organizations is preferred

Candidates from leading global or cross-border advertising agencies are strongly preferred

5. Leadership & Organizational Capability

Proven experience managing cross-border or international teams

Ability to lead teams toward measurable business outcomes, beyond pure people management

Strong capability in strategic planning, execution management, and operational scaling

6. Cross-Cultural Communication

Fluent in both Mandarin and English (mandatory)

Strong global communication and cross-cultural collaboration skills

7. Core Competencies

Global business leadership and multi-market operational management

End-to-end commercialization and business closure capability

Strong ownership of revenue growth and profitability

Organizational leadership and high-performance team building

Ability to thrive in fast-paced, high-growth, and performance-driven environments