Head of Marketing Manager , Asia

Job Description: Head of Marketing Manager , Asia

• Location: Hong Kong/Singapore/Malaysia/Thailand

• Reporting to: Global Marketing Director

• Team structure: Global marketing team consists of 10–12 members ; this is a newly created role after organizational restructuring. 2-3 subordinates initially, you will build up the local marketing team gradually later.

• Compensation package: 12-month base salary + 40% annual performance bonus, competitive budget approved.

Job Overview

This newly-established Senior Marketing Manager position, fully responsible for marketing strategy deployment and business support across the entire APEC region. Collaborate closely with the marketing counterpart based in mainland China (focused on Chinese market including Chinese Mainland, Taiwan region, Indonesia, Philippines) to divide work reasonably, jointly drive the growth of synthetic rubber business with annual revenue around EUR 50 million pending final confirmation.

There is an existing synthetic rubber marketing specialist inside the group who does not report to this role; this colleague may transfer to sales department or other marketing lines in the future without role conflict.

Key Responsibilities

1. Develop regional marketing strategies, pricing systems and cycle analysis models for synthetic rubber products covering the APAC region, monitor market trends, competitor dynamics and upstream & downstream supply-demand changes continuously.

2. Lead 0-to-1 market development for emerging markets within APAc, launch landing plans and channel expansion schemes for new territories such as the Philippines.

3. Provide professional marketing empowerment, data analysis and tactical support for regional sales teams to assist sales in achieving revenue & profit targets.

4. Conduct cross-timezone communication & alignment with the global marketing team in Russia, coordinate global resources, unify brand & pricing strategies while adapting to local market characteristics.

5. Build and manage the Hong Kong marketing team step by step in the later stage, optimize internal workflow and realize localized marketing operation.

6. Regularly deliver regional marketing performance reports, market forecasting analysis and strategic adjustment proposals to Global Marketing Director and Group COO.

Requirements

1. Solid working experience in bulk commodities / chemical industry, in-depth knowledge of synthetic rubber market rules, industrial chain and periodic market characteristics.

2. Proven capability in pricing strategy formulation, market data analysis and independent regional marketing planning.

3. Successful track record of developing emerging markets from scratch, experience developing Southeast Asian markets (Hong Kong/Singapore/Malaysia/Thailand) is preferred.

4. Excellent cross-department & cross-regional coordination skills, capable of cooperating efficiently with global teams and empowering sales teams effectively.

5. Strong execution ability, capable of independent marketing operation without subordinates in the early stage.

6. Good professional ethics, able to pass corporate compliance assessment.

CV to [Confidential Information] + title + salary + Location or add my we-chat 13761472736 for details discussion

Location: Hong Kong/Singapore/Malaysia/Thailand