We specialize in global casual games. As we undergo rapid business expansion, we have multiple openings available and are actively seeking top-tier talent across the indust
Responsibilities:
- Lead user acquisition (UA) and growth initiatives for game products across global channels, with full-cycle accountability for performance outcomes.
- Develop and execute tailored UA strategies based on product characteristics and market dynamics, ensuring successful implementation.
- Create high-converting ad creatives aligned with target markets and product positioning, leveraging strong creative intuition.
- Demonstrate data sensitivity by continuously monitoring campaign metrics, enabling timely identification and escalation of performance issues.
Qualifications:
- Strong sense of responsibility, meticulous work ethic, and results-driven mindset.
- English Proficiency: Excellent reading and writing skills (primary work scenarios include English-only advertising platforms and independent creation of English ad copy).
- Proven data sensitivity and basic data analysis capabilities to inform decision-making.
- Open-minded and receptive to diverse perspectives, with the ability to challenge conventional thinking.
- Proactive and ambitious, continuously seeking opportunities for business breakthroughs and growth.
