This role offers an exciting opportunity to support a singer-songwriter specializing in pop, soul, and R&B genres by promoting music and developing engaging content. The ideal candidate will have a passion for these music styles and experience in artist promotion and social media management. You will play a key part in building a stronger online presence, increasing audience engagement, and supporting creative initiatives for both original songs and covers. This is a long-term freelance collaboration focused on elevating the artist's brand and reach.
Deliverables
- Develop and execute content strategies tailored to pop, soul, and R&B audiences across major social media platforms.
- Create and schedule engaging posts, stories, and video content to showcase music releases, performances, and behind-the-scenes moments.
- Assist in planning and implementing promotional campaigns for new singles, EPs, and live shows.
- Monitor analytics to assess content performance and adjust strategies for optimal reach and engagement.
- Collaborate on creative concepts for visual and written content that aligns with the artist's brand.
- Provide ongoing support for various creative and promotional tasks as needed.
Requirements
- Demonstrated experience in music promotion, content creation, or social media management, preferably within the music industry.
- Strong understanding of pop, soul, and R&B music trends and audience preferences.
- Proficiency with social media platforms (Instagram, TikTok, YouTube, Facebook) and content scheduling tools.
- Excellent written and visual communication skills.
- Ability to generate creative ideas and adapt content to different formats and audiences.
- Familiarity with basic photo and video editing software.
- Self-motivated, organized, and able to work independently in a remote freelance capacity.
- Availability for ongoing collaboration and timely delivery of content.
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