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ZENKO Superfoods

FMCG Sales & Marketing Manager Singapore

3-6 Years
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Job Description

Mission

To grow Zenko Superfoods presence in Singapore by driving offline retail, e-commerce, and corporate sales, while ensuring strong brand visibility, operational efficiency, and customer engagement.

Key Responsibilities

  • Offline Retail
  • Manage relationships with retail partners such as FairPrice Finest, Cold Storage, and RedMart.
  • Negotiate listings, promotions, and in-store activations.
  • Monitor sell-out data, reorder needs, and campaign performance.
  • E-commerce
  • Manage Zenko's online presence on platforms (Shopee, Lazada, FairPrice Online, RedMart).
  • Coordinate promotions, campaigns, and product page optimization.
  • Analyze sales data, ad ROI, and customer feedback.
  • Corporate Sales
  • Identify and pitch to corporate clients (offices, gyms, cafs, wellness centers).
  • Develop gifting and pantry programs with regular B2B orders.
  • Maintain relationships and handle quotations, invoicing, and follow-ups.
  • Marketing Activation
  • Support new product launches across channels.
  • Manage marketing campaigns with key retailers.
  • Coordinate with the regional marketing team on campaigns and PR.
  • Reporting & Coordination
  • Track monthly sales performance by channel.
  • Manage stock levels and coordinate orders with HQ.
  • Provide insights on competitor activities and consumer trends.

KPIs

  • Monthly sales growth per channel (Retail, E-commerce, Corporate).
  • Number of new corporate clients onboarded.
  • On-shelf availability & merchandising score.
  • ROI of campaigns and activations.

Requirements

Experience

  • 36 years in FMCG, preferably in snacks, beverages, or healthy foods.
  • Experience managing both retail and online channels.
  • Proven ability to handle buyers, distributors, and e-commerce platforms.

Skills

  • Commercial mindset with strong negotiation skills.
  • Hands-on with data reporting (Excel/Sheets, Google Analytics, etc.).
  • Organized, proactive, and comfortable working independently.
  • Creative in finding new sales or partnership opportunities.

Education

  • Bachelor's degree in Business, Marketing, or related field.

Personality Fit

  • Self-starter, results-driven, and entrepreneurial.
  • Passionate about healthy living and sustainability.
  • Enjoys balancing strategy with daily execution.

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About Company

Job ID: 135827985