Field Marketing Specialist (Tech MNC / B2B / Events / Demand Gen)

Marketing Specialist

A leading tech MNC

The Opportunity

• Adecco is partnering our client, one of the world's largest tech organizations
• We are looking for a Marketing Specialist
• The role will start out as a contract
• Candidates who are immediately available/ able to start work within short notice will be preferred

The Talent

• Minimum of 3 years of field marketing experience in ASEAN and/or North Asia
• Experience with B2B software marketing environment with demonstrable success is advantageous.
• Proven ability to collaborate and work independently with cross-functional teams in APJC to achieve successful field marketing outcomes.
• Prior project management skills with a strong attention to detail for B2B events and campaigns
• Excellent communication skills
• Familiarity with Salesforce.com and Tableau is preferred.

Job Description

• Strategic Planning:

  • Support the planning and execution of integrated marketing programs aimed at driving customer acquisition, expansion, and pipeline growth. Programs include events, regional sponsorships, executive engagements, C-level thought leadership, hands-on workshops, and webinars.
  • Collaborate with Asia cross-functional marketing teams to align marketing execution with under the guidance of the Senior Field Marketing Manager, Asia.
  • Work closely with the Demand Generation (Digital Sales) team to ensure the operational process are working optimally to drive conversion of marketing leads to Marketing Converted Pipeline (MCP).

  Data-Driven Decision Making:

  • Support the reporting of Asia metrics related to pipeline growth, executive engagement and lead generation.
  • Regularly communicate marketing results and impact to key stakeholders within Asia and APJC marketing based on the guidance of the Senior Field Marketing Manager, Asia.

  Marketing Investments:

  • Support Senior Field Marketing Manager, Asia to track and manage marketing budgets effectively, ensuring resources are prioritized for maximum impact.

Next Step

• Prepare your updated resume
• Send your resume to [Confidential Information]
• All shortlisted candidates will be contacted

Liu XinYang

EA Licence Number: 91C2918

Personnel Registration Number: R1988872

Liu Xinyang
Direct Line: +65 6697 7868
EA License No: 91C2918
Personnel Registration Number: R1988872