Director of Sales - Frasers House, a Luxury Collection Hotel, Singapore

JOB SUMMARY

Lead and manage the function of Sales (Corporate, Leisure & Groups) to maximise performance through total revenue generation and achieve budget revenue.

CANDIDATE PROFILE

Education and Experience

. Minimum 5 years sales experience, preferably in luxury hotel or hospitality.

CORE WORK ACTIVITIES

. Direct Sales team to manage account base to maximise performance across all revenue streams (Corporate, Leisure & Groups)

. Development of sales strategies and action plans to ensure plans are implemented, results are monitored and goals are achieved - launch tactical promotions if required

. Develop solid understanding of numbers to evaluate revenue performance, understand profit contribution to GOP and monitor sales department's impact on hotel profitability

. Constantly evaluate business potential and opportunities in new geographical markets and across new market segments

. Participate in the preparation of the annual departmental operating budget, the hotel marketing plan and business plan as well as financial plans.

. Monitors competitors activities and assists in marketing intelligence

. Builds profile within local market place through attendance at various events and local market place

. Engage with guests and customers within the hotel, at client events, industry gatherings and other social functions

. Foster a positive and productive work environment, builds, motivates, and leads an effective team that delivers results and is highly engaged

. Coaching and mentoring of the Sales team through the development of personal development plans to either improve in their current role or set them up for next role

. Develop and maintain strong relations with stakeholders whose support, cooperation, and services are critical to the success of sales

. Work closely with the leadership team to ensure quality product delivery, design products and concepts to improve the customer experience, and maximise revenue and profit.

. Travel when required to promote the hotel and develop potential business in other markets

. Ensure active management of individual GAPs and personal development plan.

. Other duties as assigned by Director of Sales & Marketing or the management