Reports to: Senior Director, Operations Finance - Base & Balanced Markets
KEYWORKING PARAMETERS
A successful Director, Financial Insights & Planning for Base and Balanced Markets (i.e. VN, KH, LA, SIMA and MM) is one who can lead insight generation, planning and performance management for the allocated within the ASEAN & South Pacific (AS) Operating Unit (OU).
Focus, Scope, & Impact:
Planning, Forecasting & Performance Management
- Lead the end-to-end coordination, consolidation and execution of the Franchise Business Plan, Rolling Estimates, Strategic Business Plan (SBP) and monthly performance routines.
- Analyze forecasts, validate assumptions, and develop forward‑looking scenarios that enable proactive decision-making and target delivery.
- Provide clear narrative, business drivers, and performance insights for senior management, integrating volume, revenue, DME, OPEX, concentrate shipments, and P&L impacts.
- Partner closely with Franchise Leads, and Finance Managers to ensure alignment of assumptions, risks & opportunities, and strategic priorities across markets.
- Prepare monthly P&L submissions (RE and BP), ensuring accuracy in planning systems and generating high-quality analysis (e.g., NSR variance, COGS trends, brand contribution, operating profit).
Business Insights, Strategic Analysis & Market Intelligence
- Develop actionable business insights by synthesizing business performance and macro‑economic trends.
- Localize global strategies and volume targets into market-relevant plans, tracking execution monthly and communicating implications to key stakeholders.
- Provide clear, data-driven recommendations that shape Franchise strategy, resource allocation, and performance improvement initiatives.
Cross-System& Stakeholder Collaboration
- Serve as acritical interface between Franchise Finance, Platform Services, GenPact, and bottler partners to ensure seamless planning processes and data integrity.
- Maintain strong routines with bottler supply chain teams to forecast and track concentrate shipments and manage operational consistency.
- Coordinate and communicate key insights, takeaways, and performance implications with senior stakeholders across Franchise and OU levels.
Governance, Controls & Compliance
- Ensure full adherence to internal controls, compliance standards, statutory requirements, and audit expectations.
- Partner with Controls & Compliance, LEC, and Corporate Audit to sustain a strong governance environment across financial processes.
KEYSUCCESS PARAMETERS
Knowledge& Experience
- 10 years of experience in senior financial planning or commercial finance roles
- Extensive leadership and management experience, with ability to work in a diverse cultural environment as a highly efficient communicator and influencer at all levels
- Preferred Master-level degree or equivalent
Work Focus
- Role model the Leadership in the Network definition
- Provide holistic understanding of business performance inside the Zone/Franchise,
- Execute end-to-end business planning inside the Franchise, working cross functionally inside the organization and coordinating with the Operational Finance Lead.
- Use a fact-based, analytic, strategic approach to collaborating across Franchise/Zone/OU
- Deliver core financial strategies, practices and solutions, to grow business profitability in a sustainable way
CommunicationFocus
This role is responsible for partnering internally as well as externally to effectively drive financial outcomes, as well as to build alignment on key initiatives and metrics, with a focus on communication to:
- Franchise GM and Market Execution Directors /Managers
- Bottlers local management leadership (finance, commercial etc)
- Marketing leadership at the Zone / Franchise
- OU finance leadership and teams (planning, resource allocation, customers and commercial fin ops)
- Other OU teams under network organization (Customer and Commercial Leadership, Stills, Marketing teams)
- Other Key Regional Stakeholders (customers, JVs, suppliers etc)
About Coca‑Cola ASEAN & South Pacific
The Coca‑Cola Company (NYSE: KO) is a total beverage company with products sold in more than 200 countries and territories. Our company's purpose is to refresh the world and make a difference. The Coca‑Cola ASEAN and South Pacific (ASP) operating unit serves 25 countries across Southeast Asia, Australia, New Zealand and the Pacific Islands. Our portfolio of sparkling soft drink brands in ASP includes Coca-Cola, Sprite and Fanta. We also offer a variety of water, sports, juice, dairy, and tea brands including Dasani, Mount Franklin, Wilkins, AdeS, smartwater, vitaminwater,Powerade, Fuze Tea, Minute Maid and Nutriboost. We're constantly innovating andtransforming our portfolio, from reducing sugar in our drinks to bringing newand exciting products to market. We seek to positively impact people's lives,communities and the planet through water replenishment, packaging recycling,sustainable sourcing practices and emissions reductions across our value chain.Together with our bottling partners, we help bring economic opportunity tolocal communities across the region. Learn more at www.coca-colacompany.com and follow us on Twitter, Instagram, Facebook and LinkedIn.
The Coca-Cola Company: Refresh the World. Make a Difference
We are here to refresh the world and make a difference. Learn more about The Coca-Cola Company, our brands and our purpose.
