Digital Marketing Manager

Company Description

Insight Genesis is dedicated to transforming lives through Decentralized Personal Insights (DPI) using a secure, Web3-powered platform. Our platform provides individuals with actionable self-intelligence for personal growth and helps businesses achieve progress with accurate behavioral insights, while emphasizing privacy, collaboration, and AI-powered technology. We offer remote video and voice-based assessments for personality, wellness, education, career, and financial insights, all within a privacy-centered ecosystem. Through tokenomics, our platform rewards users for participation, making data sharing decentralized, personalized, and secure. Insight Genesis is on a mission to innovate and optimize customer assessment processes using digital footprints to provide impactful insights for individuals and organizations.

Role Description

This is a full-time remote role for a Digital Marketing Manager. The ideal candidate will be responsible for developing and implementing strategic marketing initiatives to drive customer engagement, lead generation, and brand awareness. Day-to-day tasks include managing social media campaigns, analyzing web performance metrics, collaborating with team members on marketing strategies, and optimizing digital marketing efforts to meet company goals and KPIs. Additionally, the Digital Marketing Manager will oversee digital content creation and ensure alignment with company objectives and branding.

Qualifications

• Comment and follow our socials your views
• Proficiency in Social Media Marketing, with expertise in creating and managing social campaigns to drive engagement
• Experience with Lead Generation and related strategies to expand customer reach and build pipelines
• Strong skills in Digital Marketing and Marketing, including campaign planning and execution
• Knowledge of Web Analytics and experience in analyzing performance to inform strategy
• Excellent communication and organizational skills; ability to work independently in a remote environment
• Experience in a Web3, technology, or AI-focused company is a plus
• Bachelor's degree in Marketing, Communications, Business, or a related field preferred