Job Description

Aljunied

Monday to Friday, 8.30am - 6pm

ASAP - Jan 2027

Key Responsibilities

1. Digital Campaign Management

Work closely with the international recruitment team to execute the paid digital campaigns across Meta, LinkedIn, TikTok, and other relevant platforms and align campaigns with international recruitment priorities
Monitor and analyze campaign performance, continuously improving ROI through data-driven optimization
Support the development of targeted campaign strategies for different markets

2. Creative Design & Content Development

Develop and localize content for international audiences across key social media platforms
Apply knowledge of social media platforms (e.g. WeChat) to ensure relevance and effectiveness
Create and adapt digital marketing assets, including social media posts, ad creatives, and simple promotional materials (e.g. posters, banners)
Manage the development of creative assets, working with internal or external designers where required
Ensure all creative outputs are aligned with brand guidelines and campaign objectives

3. Marketing Insights &Reporting

Provide regular reporting on campaign performance, insights, and recommendations
Analyse user behaviour and engagement trends to refine targeting and messaging
Stay up to date with digital marketing trends across global platforms

Requirements

Bachelor Degree in any relevant discipline
Proven experience in digital campaign management, particularly across Meta, LinkedIn, and TikTok
Experience in international marketing or student recruitment is highly desirable
Good understanding of social media platforms (e.g. WeChat, Weibo, Douyin, Red) and their content ecosystems
Basic design skills (e.g. Adobe Creative Suite, Canva or similar tools) are highly advantageous, with the ability to create or adapt campaign assets

Jessica Nguyen Huynh Thanh Truc

CEI Reg. R23113787

EA License No. 99C4599

We regret that only shortlisted candidates will be notified.