Digital Marketing Executive

Role Objective

To plan, execute, and manage digital marketing initiatives that drive audience engagement, generate qualified leads, and grow AGrader Learning Centre's brand presence across digital platforms. This role owns end-to-end execution of brand campaigns - spanning content creation, paid advertising, SEO/SEM, social media, and influencer management - ensuring consistency in messaging, visuals, and performance outcomes.

Role Overview

We're looking for a Digital Marketing Executive to drive growth through performance marketing and content creation. As part of our marketing team, you will support the creation of short-form videos, and crafting of compelling copies to grow our brand presence online. This role is ideal for someone who is creative yet analytical, able to blend storytelling with data insights to drive brand awareness, customer engagement, and business growth.

Key Responsibilities

• Brainstorm creative growth strategies, develop creative assets, content and campaigns to increase brand presence.
• Plan, execute, and optimize digital ads across Facebook, Instagram, TikTok, Shopee, YouTube, Google.
• Produce and edit short-form video content for social media and ads.
• Monitor and report on campaign performance metrics (conversions, engagement)
• Conduct market research and track industry trends.

Requirements

• Degree in Marketing, Communications, or related field preferred.
• Familiar with digital marketing platforms and analytics tools (Google Ads, Facebook Ads, TikTok Ads, GA, etc.).
• Strong copywriting, content creation, and analytical skills.
• Creative, resourceful, and able to work in a fast-paced environment.
• A team player with a proactive and results-driven mindset.

Why Join Us / Working Structure

• Creative freedom with direct impact on brand growth
• Opportunity to develop expertise in paid media and e-commerce marketing
• Supportive, collaborative culture with room to grow professionally
• 5-day work week with a hybrid arrangement

How to Apply:

We'd love to hear from you! Please attach your resume and your portfolio when applying.