Digital Marketing Assistant Manager/Manager

Salary

6,000 SGD 8,000 SGD

Industry

Manufacturing(Machinery)

Job Description

Our Client is a Japanese Manufacturer and they are looking for a Digital Marketing Assistant Manager/ Manager, both a strategic thinker and an effective implementer, capable of leading a team through uncharted territory with a clear vision for operational enhancements and digital excellence.

You will be responsible for playing a pivotal role in shaping the company's digital marketing efforts. The individual will be expected to bring a wealth of experience, analytical skills, and adaptability to drive innovation and adapt to evolving online trends. Flexibility and open-mindedness are key, as the role requires a proactive approach to exploring new strategies and technologies outside of traditional comfort zones.

You will be reporting to the Deputy General Manager (Digital Marketing Dept)
You will lead 3 of the members of the same team.

What you will be doing

- Work with Japan HQ to plan, and execute new enhancements and maintenance for regional website in 10 sales offices.
- Generate data-driven insights and develop action plans using GA for improvement of customer journey.
- Undertake SEO initiatives together with product managers and regional sales offices to optimize the website.
- Work with the agency to analyze maintenance & system bottlenecks and propose improvements for system requirements or automation of workflows to Japan HQ to reduce the maintenance workload and improve page speed.


- Work closely with local market E-commerce teams to oversee and analyze online performance metrics / KPI, identify trends and implement strong & relevant action plans to optimize sales, conversion rate and customer retention.
- Provide leadership and guidance to the country's e-Commerce teams in functions.


- Work collaboratively with the regional sales offices to ensure their digital marketing plans are developed with a keen understanding of media and audience performance and insights. Review post-campaign results, analyse the effect the digital plans have on onsite metrics (traffic, bounce rates, conversion rates etc.), and work with them to make adjustments and improve for future campaigns.
- Work with sales offices to test the market on new digital platforms to ensure that we fully maximise opportunities present in the market.

Requirement

What they are looking for

- Possess Bachelor's Degree/Diploma (preferably in the Marketing related field)
- At least 5 years of Digital Marketing experience in retail or agency.
- Minimum 3 years of Team management experience.
- Must have experience in, executing SEO initiatives, managing Brand websites
- Hands-on experience in marketing technology (Google Analytics, creating dashboards with Looker's Data Studio)
- Experience web management and maintenance technical scope (JavaScript and CSS etc..)
- E-commerce platforms Website management, Loyalty and CRM
- Proficiency in marketing tools like Conductor/ SEMrush.


- Knowledge of key E-commerce acquisition channels like SEM, social & display, video ads, remarketing in major digital media platforms as well as HTML/CSS/ Site-core for brand website will be an advantage.

English Level

-

Other Language

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Benefit

What they are offering
- AWS
- Variable Bonus .Depends on the company & Individual performance
- Annual Leave: 16 days (Max 20 days)
- Allowance: TBA
- Medical Benefits: $850 flexi-health benefits, GP (extended to dependents), Specialist (extended to dependents).
- Insurance: PA, H&S

Working Hour

9:00 AM 6:00 PM

Holiday

-

Job Function