We're looking for a Demand Planning Manager, APAC to own and drive regional demand planning across our APAC markets. This role sits at the centre of commercial ambition, supply chain execution, and financial discipline - translating market demand into clear, actionable signals that enable the business to scale sustainably. You'll work closely with country leaders, supply chain, and product teams to ensure demand plans are robust, aligned, and decision-ready.
Key Responsibilities
Regional Demand Forecasting
- Own end-to-end demand forecasting at SKU and country level across APAC.
- Build rolling monthly forecasts incorporating seasonality, promotions, launches, and local market inputs.
- Lead forecast alignment discussions with country and commercial leaders, balancing bottom-up insights with top-down targets.
Supply Chain & Inventory Alignment
- Translate demand plans into actionable inputs for sourcing, supply planning, and production.
- Partner with supply chain teams to balance growth ambition with capacity, lead times, and inventory risk.
- Flag and help resolve stock-out and overstock risks, including during constrained supply scenarios.
Assortment & Product Lifecycle Planning
- Support assortment decisions, SKU rationalization, and localization from a demand and sell-through perspective.
- Partner on new product launches with demand ramp-up scenarios and risk assessments.
- Monitor post-launch performance and recalibrate forecasts quickly where needed.
Planning, Reporting & Decision Support
- Support annual sales planning and P&L cycles with robust, challenge-tested demand inputs.
- Prepare and present regional demand outlooks, risks, and scenarios to senior leadership.
- Provide scenario analysis (base / upside / downside) to support executive decision-making.
Process, Governance & Market Intelligence
- Establish and continuously improve regional demand planning cadence, standards, and governance.
- Drive adoption of common tools and methodologies across markets, while accommodating justified local nuances.
- Monitor macro, regulatory, cultural, and competitive factors impacting demand and reflect these in forecasts.
What we're looking for
- 5-7+ years of experience in demand planning, supply chain planning, or inventory-related roles.
- Experience operating in a regional or multi-country APAC environment.
- Strong analytical and commercial judgement, with the ability to influence without formal authority.
- Comfortable working at both strategic and execution levels.
- Experience with demand planning tools (e.g. SAP IBP, Oracle Demantra, Kinaxis) and strong Excel skills.
- Background in consumer goods, retail, or manufacturing is a plus.
Why this role
- Regional ownership with real influence on business outcomes
- Exposure to senior APAC and Global leadership
- A chance to build planning discipline as the region scales
- Singapore-based APAC HQ role with broad regional scope
