Creative Concept Specialist

Job summary

The Creative Concept Specialist translates marketing briefsinto clear, original campaign concepts that can be executed across multiplechannels.

Key responsibilities

• Interpret marketing briefs and develop campaign concepts and creative ideas.
• Lead brainstorming sessions and present concepts to stakeholders.
• Prepare storyboards, scripts and concept boards for campaigns and videos.
• Develop taglines, key messages and campaign themes with the copy and design teams.
• Adapt campaign concepts for different channels and formats.
• Refine concepts based on stakeholder feedback.

Requirements

• Diploma in Advertising, Communications, Design or a related field.
• 1 to 3 years of experience in an advertising agency or in-house creative team.
• A portfolio of campaign concepts or integrated creative work.
• Strong conceptual thinking with both visual and written communication skills.
• Confident in presenting and explaining ideas.