Copywriter (6-month freelance contract)

Omnicom Media, an Omnicom (NYSE: OMC) Connected Capability, is the world's largest global media management network. Powered by the Omni Intelligence Platform, Omnicom Media agencies leverage $73.5 billion in billings, 40,000+ specialists across 70+ markets, and the industry's most powerful portfolio of Identity (Acxiom RealID™), Commerce (Flywheel), and Intelligence (Q™) assets to design dynamic Growth Ecosystems that enable the world's most ambitious businesses to grow faster and smarter. The Omnicom Media portfolio includes leading global media agency brands OMD, Initiative, PHD, UM, Hearts & Science, and Mediahub; Data, Identity & Analytics powerhouses Acxiom and Annalect; and a broad spectrum of specialised services. For more information visit omnicommedia.com.

This role will sit under Mediabrands Content Studio. We are a content and creative agency that builds audience relationships for brands through culturally resonant ideas — across social, influencer, and integrated channels. We're looking for a Senior Content Executive who brings a sharper strategic lens, stronger creative instincts, and the confidence to independently drive content programmes and manage day-to-day client relationships. This is a role for someone ready to step up, take ownership, and make their mark on accounts that matter.

The Opportunity

We're looking for a Copywriter (Contract) who can think beyond the line.

You'll work across global, regional and local brands in categories including beauty, pharma, tech, education and beyond, developing ideas across social, digital, content and integrated campaigns.

This role is for someone who understands that great copy starts with a great idea. Someone who can find the human truth, build the concept, then turn it into everything from a campaign platform to a TikTok script, film idea, social post or headline.

What You'll Get To Do

Come up with big ideas, sharp lines and social-first thinking that people actually want to engage with. You'll work across everything from campaign platforms and scripts to captions, headlines and content, turning human and cultural insights into work that feels fresh, relevant and worth noticing. And yes, you'll need to sell the idea too, presenting it clearly, and confidently.

What We're Looking For

• 3+ years of creative agency experience, with a portfolio that demonstrates strong conceptual thinking and writing.
• Strong Conceptual Ability: You can get to the idea before getting to the execution. You understand platforms, campaign territories and how to build a creative thought.
• Social-First Mindset: A strong understanding of TikTok, Instagram and social culture, including how ideas need to behave differently across platforms.
• Great Writing Skills: Able to shift comfortably between sharp headlines, conversational social copy, scripts, campaign copy and longer-form storytelling.
• Cultural Curiosity: You pay attention to what people are watching, talking about, sharing and caring about, and know how to turn that into relevant creative opportunities.
• Integrated Thinking: Experience developing ideas across social, digital, film, content and broader integrated campaigns.
• Creative recognition is a plus: Awards or recognised work are welcome, but a strong book and strong thinking matter more.