Job Description

Company Description Social Side Up is a creative consultancy that blends effective strategy with captivating design to help businesses stand out and grow. Social Side Up partners with clients to flip their business the right side up through thoughtful planning and execution. Team members collaborate closely with clients, making this a dynamic environment for professionals who enjoy both strategic thinking and creative problem-solving.

Role Description This is a part-time Content Strategist role based in Singapore, structured as a hybrid position with a mix of on-site collaboration and work-from-home flexibility. The Content Strategist will define content goals, develop content plans, and ensure alignment with brand and business objectives across digital channels. Day-to-day tasks include conducting audience and market research, planning content calendars, guiding content development, and optimizing web content for clarity, consistency, and impact. The role involves collaborating with designers and marketing stakeholders, setting tone and messaging guidelines, and monitoring performance metrics to refine content strategy. The Content Strategist will also contribute to creative brainstorming sessions and maintain documentation of content standards and w
orkflows.
Qualifications
Strong skills in Content Strategy and Content Development, with the ability to translate business objectives into actionable content plans.
Proficiency in Content Management, including organizing, publishing, and maintaining content across digital platforms.
Ability in Web Content Writing and Writing, producing clear, engaging, and brand-aligned copy for websites and other channels.
Experience conducting audience and competitor research, using insights to inform messaging and content formats.
Comfort working in a hybrid environment in Singapore, with reliable remote work practices and strong time management.
Excellent communication and collaboration skills, with the ability to work effectively with design, marketing, and client stakeholders.
Familiarity with basic analytics tools and performance metrics to evaluate and optimize content effectiveness.
Relevant experience in content or marketing roles; a diploma or degree in Communications, Marketing, Media, or a related field is beneficial.