We're building a feed that connects, engages, and growsand we're looking for someone who sees content not just as media, but as the heartbeat of a product.
If you're passionate about building engaging experiences for users around the worldand understand the systems that make great content possiblethis is your chance to define the voice and vision of a new global product inside an industry leader.
Join us in shaping content that moves people and powers growth from day one.
About the Role
We are building a global consumer-facing feed product from the ground up, and we're looking for a Content Operations Specialist who lives at the intersection of content quality, ecosystem collaboration, and user obsession.
In this role, you'll be responsible for shaping the content engine of our feedcurating, producing, and sourcing compelling content that engages users worldwide. You'll work closely with creators, suppliers, and cross-functional teams to build a scalable, high-quality content pipeline that fuels growth and strengthens our ecosystem.
This is a hands-on role for someone who understands not just what users want to see, but how content moves, performs, and connects within a dynamic digital environment.
A Day in the Life
- Design and execute the content strategy for a global feed productbalancing localization with scalability.
- Produce and oversee high-quality visual and video content tailored for feed consumption and engagement.
- Source, onboard, and manage relationships with content suppliers, creators, and licensing partners across regions.
- Analyze content performance data to iterate on formats, topics, and sourcing approaches.
- Collaborate with product, engineering, and design teams to integrate content insights into feed ranking, personalization, and creator tools.
- Stay ahead of content trends, platform behaviors, and creator economy shifts to keep our feed fresh and competitive.
The Impact You'll Make
- Build a content foundation that drives daily active use and long-term retention of our feed product.
- Establish scalable processes for content production, curation, and supplier management across markets.
- Influence product development with a deep understanding of what makes content engaging in a feed environment.
- Help shape AppLovin's role in the global creator and content ecosystem.
Who You Are
- 3+ years of experience in content operations, creator partnerships, or media productionpreferably in feed-based, social, or short-form video products.
- A strong portfolio or examples of content you've produced or managed for consumer audiences.
- Experience negotiating with and managing content suppliers, agencies, or freelance creators.
- Data-informed and comfortable using analytics to guide content decisions (experience with engagement metrics, A/B testing, or content CMS tools is a plus).
- Globally mindedyou understand cultural nuances in content consumption and can adapt strategies regionally.
- A natural collaborator who can work across product, marketing, legal, and external partners.
- Passionate about how content ecosystems work and excited to build one from an early stage.
Why Join This Venture
- This is more than a content roleit's a chance to define the voice and vision of a new global product inside an industry leader.
- Enjoy the autonomy and impact of a startup, backed by AppLovin's resources, technology, and expertise.
- Work with a lean, talented team that values speed, creativity, and ecosystem-thinking.
- High visibility into how content drives product growth, with opportunities to shape strategy from day one.
