We are seeking an experienced Chief Marketing Officer (CMO) to lead the go-to-market strategy for an embedded RPO and AI consultancy. This part-time contract role involves working directly with the founder to design and execute a market entry plan, establish brand positioning, and create scalable growth strategies. The ideal candidate will have a proven track record in marketing leadership for technology, consultancy, or AI-driven businesses and will bring both strategic vision and hands-on execution.
Responsibilities
- Develop and implement the go-to-market strategy for the consultancy, ensuring strong positioning in a competitive market.
- Define and refine brand messaging, value proposition, and differentiation for target audiences.
- Lead demand generation strategies including digital marketing, partnerships, PR, and thought leadership.
- Establish key marketing metrics and reporting frameworks to measure campaign effectiveness.
- Support business development through marketing assets, sales enablement, and client acquisition strategies.
- Identify strategic growth opportunities and advise on long-term brand development.
- Work closely with the founder to align marketing objectives with overall business goals.
Skills and Requirements
- Extensive experience in senior marketing leadership roles, ideally as CMO, VP of Marketing, or similar within technology, consultancy, or AI sectors.
- Demonstrated success in building and executing go-to-market strategies for startups or early-stage ventures.
- Strong expertise in digital marketing, brand strategy, and demand generation.
- Proven ability to craft compelling messaging for consultancy and technology services.
- Excellent strategic thinking combined with hands-on execution skills.
- Strong leadership, collaboration, and communication abilities in a remote-first environment.
- Ability to work on a part-time contract basis with flexible availability.
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