Chief Distribution & Marketing Officer

Our client, a leading insurance company in Singapore, is looking for a Chief Distribution & Marketing Officer to lead their digital and marketing strategy for the local business unit.

The Role

This is a country-level leadership position reporting into the senior leadership team, with ownership of the full digital marketing function — brand, digital acquisition, martech, and customer engagement — for a major insurance business in Singapore.

Key Responsibilities

• Own and drive the end-to-end digital marketing strategy for the Singapore business unit
• Lead brand, digital acquisition, and customer engagement across owned, earned, and paid channels
• Build and scale martech/adtech capabilities to support data-driven, personalised marketing at scale
• Partner closely with distribution, product, and regional marketing teams to align campaigns with business growth priorities
• Manage and develop a high-performing marketing team
• Own the marketing P&L and budget allocation across channels
• Represent the marketing function at senior leadership and board level

What We're Looking For

• 12+ years of marketing experience, with significant time in a Head of Digital Marketing / CMO-track role
• Proven experience owning a country-level or business-unit-level marketing function, ideally within insurance or broader financial services
• Strong track record across brand, digital acquisition, martech, and customer engagement
• Comfortable operating at senior leadership level, with strong stakeholder management skills
• Experience managing sizeable marketing budgets and teams