Job Description

Company Overview / Employee Value Proposition

Eriweld International Pte. Ltd. specializes in Lightning Protection solutions across diverse sectors including military, aviation, oil & gas, and telecommunications. With over 50 years of team experience, it leads Singapore's market and serves regional customers with high-quality, standards-compliant products.

Job Summary

This position leads strategic marketing and digital transformation initiatives to drive growth, market expansion, and competitive advantage. It integrates brand leadership with digital innovation to enhance efficiency and customer engagement.

Responsibilities

Develop and execute strategic marketing plans to expand market presence and support organizational growth
Lead digital transformation initiatives across sales and marketing functions to improve operational efficiency
Implement AI-enabled digital tools, CRM systems, marketing automation, and analytics to enhance customer engagement and data-driven decision-making
Collaborate with cross-functional teams to align brand leadership with digital innovation strategies
Monitor and analyze market trends and digital performance metrics to optimize marketing effectiveness