Job Description
We are seeking a Business Development Manager to grow our international student boarding business. You will be responsible for driving bookings, forming institutional partnerships, and managing sales channels targeting Mandarin-speaking students and families.
Key Responsibilities
- Develop partnerships with education agents, schools, and universities focused on Chinese student recruitment
- Manage and grow a sales pipeline to achieve occupancy targets
- Represent the business at education fairs, roadshows, and parent engagement sessions
- Localize marketing materials and support social media outreach (WeChat, Xiaohongshu, etc.)
- Provide market insights and track performance using CRM tools
Requirements
- Degree in Business, Marketing, Hospitality, or related field
- Minimum 3 years experience in business development, student recruitment, or hospitality sales
- Fluent in Mandarin and English (written and spoken)
- Strong interpersonal skills and familiarity with international student mobility trends
- Experience with CRM systems and digital sales platforms
Preferred:
- Prior experience in education agencies, PEIs, or student accommodation
- Familiarity with Chinese digital platforms
