Business Development Executive

Key Responsibilities

1. Proactive Outreach & Demand Generation (B2B)

• Execute outbound call campaigns targeting industrial customers to identify and promote upgrade opportunities.

• Qualify customer needs through consultative conversation and handle objections to build interest in the latest equipment solutions.

• Guide interested customers through the initial inquiry phase to ensure a smooth transition to the Sales team.

2. Lead Management & Appointment Setting

• Convert qualified prospects into confirmed appointments for the Account Management team.

• Manage the routing of leads and appointments, ensuring high conversion rates through meticulous follow-up.

• Facilitate a seamless handoff of inbound leads from Sales Admin, ensuring zero lead leakage and timely AM responsiveness.

3. CRM Administration & Reporting

• Maintain comprehensive records of all customer interactions, call notes, and lead statuses within the CRM.

• Provide weekly activity reports highlighting KPIs, pipeline health, and market feedback regarding upgrade barriers.

• Contribute to process improvements by identifying recurring customer pain points or competitive trends.

Required Skills & Experience

• Professional Experience: 1-2 years in tele-sales, inside sales, or B2B customer service. Experience in equipment-based industries is a distinct advantage.

• Technical Proficiency: Competency in CRM systems (e.g., Salesforce, HubSpot) and MS Office Suite.

• Communication: Exceptional phone etiquette with the ability to articulate value propositions and handle complex objections persuasively.

• Sales Acumen: Proven ability to qualify leads, manage a high-volume call list, and meet monthly appointment/activity KPIs.

• Attributes: A resilient, target-driven professional who can work independently while collaborating effectively with a broader sales organization.

  We regret to inform that only shortlisted applicants will be notified.

  The Russell Collective Pte. Ltd.

  Russell Yeo - R1768833

  EA License No: 25C3101