Business Analyst - Salesforce COTS

Description

We are seeking an experienced Business Analyst - Salesforce COTS to join our team in Southeast Asia. The ideal candidate will have a strong background in business analysis, particularly in Salesforce implementations, to help drive our projects and enhance our CRM capabilities.

Responsibilities

Business Analysis & Requirements Management

•           Lead requirements discovery workshops with Business and IT stakeholders.

•           Document and manage business requirements, user stories, business rules, and functional requirements.

•           Analyze current-state (As-Is) and define future-state (To-Be) processes aligned with industry best practices.

•           Challenge legacy processes and identify opportunities to leverage standard platform capabilities rather than custom development.

•           Facilitate stakeholder alignment and decision-making across multiple business units.

Solution Design & Implementation

•           Partner with SI vendors and solution architects to translate business requirements into solution designs.

•           Review functional design documents, configuration specifications, and solution proposals from implementation partners.

•           Validate that solution design meets business objectives, regulatory obligations, operational needs, and user expectations.

Data, Integration & Process Design

•           Define business data requirements, data governance needs, and business workflows.

•           Collaborate with integration teams on business processes involving RWS sub-systems such as Casino Management Systems (CMS), CRM/CDP platforms, integration platform (MuleSoft) ,etc.

•           Participate in data migration planning, validation, and business sign-off activities.

Testing & Deployment

•           Work with SI vendors to review test scenarios, test scripts, and business acceptance criteria.

•           Coordinate and execute User Acceptance Testing (UAT).

•           Support defect triage, prioritization, validation, and business sign-off.

•           Assist in go-live readiness assessments and deployment activities.

Stakeholder Management & Governance

•           Act as a trusted advisor to business stakeholders throughout the project lifecycle.

•           Facilitate requirement prioritization and scope management discussions.

•           Prepare executive-ready materials, business impact assessments, and decision papers.

Change & Adoption

•           Support business readiness activities including training, process documentation, communication, and adoption initiatives.

Skills and Qualifications

•           Bachelor's degree in Business, Information Systems, Computer Science, Engineering, or a related discipline.

•           Minimum 5 years of Business Analysis experience in enterprise digital transformation programs.

•           Proven experience working across both Business and IT stakeholders.

• Expereince in Salesforce COTS, Loyalty

•           Strong experience in requirements elicitation, process modelling, workshop facilitation, and stakeholder management.

•           Experience supporting or delivering large-scale software package implementations

•           Familiarity with Agile, Waterfall, and Hybrid delivery methodologies.

•           Excellent communication, presentation, and documentation skills.