About
About the School Brighton College (Singapore)
Brighton College (Singapore) is an exciting place to work, and it is our staff who make our community a vibrant and stimulating environment.
The academic success of the Brighton College Family of Schools is due to excellent, innovative and well-planned teaching. Above all, therefore, we are looking for individuals who foster a passion for learning and who demonstrate an ability and genuine desire to develop pupils and staff to their fullest potential.
The school now has an exciting opportunity for an experienced
Marketing Executive to join our fantastic team.
About Cognita
At Cognita, we know every student is unique. We nurture their distinct personalities and strengths. We support them academically, socially, and emotionally, wherever they are in the world, wherever they're starting from. And each and every one of our schools is unique too.
We protect what's special about them, while offering them rich knowledge, opportunities, and best practices. And they get to be part of something bigger. We open their classrooms to the collective wisdom of over 100 schools in 16 countries, ensuring every child gets an education that's, quite literally, world class.
It's an individual approach that empowers every school, teacher and student to focus on what they do best. And thrive.
About The Role
Support the school's enrolment targets and positioning in Singapore by driving the execution and fulfillment of the school's marketing initiatives, campaigns, promotions and events.
Support the effective planning and execution of internal communications and events and with parents, staff and other key stakeholders to consistently share the school's vision and values.
What You Will Be Doing
- Strategic and Tactical Marketing
- Support the development and implementation of the school's marketing strategy in positioning, growth and new opportunities.
- Assist with regular monitoring, tracking, market research and analysis of the marketing mix
- Align marketing with brand, writing style, key messaging guidelines, ensuring compelling and consistent voice / style across all marketing materials and channels.
- Implement marketing and promotional activity for the school (including events, digital marketing, social media, advertising, PR, etc)
- Support with the organization and promotion of school-led events such as Playgroups and Open Houses,
- Maintain, manage and ensure the content for school's website is up-to-date.
- Content Creation / Production of collateral
- Write compelling marketing content, accentuating true-life in the school
- Develop and manage the production of key external marketing collaterals including but not limited to school prospectus and direct marketing initiatives.
- Support academic staff in turning content for school-teacher-family communication (e.g. school announcements, class newsletters, introduction emails, presentations, etc) into a proof-read, formatted, parent-ready versions.
- Coordinate the School's campus and dig
Who we are looking for:
- Well-developed communications, interpersonal and influencing skills to motivate and work cooperatively with others.
- Excellent writing and editing skills including an ability to create and adapt tone of voice relevant to the audience whilst working within an overarching corporate style.
- Ability to manage CMS platforms and UX/UI of the Enquiry to Classroom customer journey experience.
- Native-level English speaker is essential.
- Experienced in managing creative agencies and vendors will be an advantage.
- Experienced in managing multiple high priority tasks in a fast paced, highly demanding start-up environment
- Ability to work independently yet promote and participate enthusiastically to the wider team.
- Adaptable and willing to take on a range of tasks, including occasionally outside scope of work, as directed by the Head of Marketing and Admissions
- Act as a key custodian of the Brighton College brand, vision and values in all external and internal communications, and promote this with other stakeholders
Benefits At Cognita
- Competitive salary depending upon qualifications and experience
- Free parking on site (subject to availability)
- Professional Development
How To Apply
Complete this application before the closing date. The Closing Date for Applications is:
30 May 2025
Cognita Schools are committed to safeguarding and promoting the welfare of children and young people and expects all staff, volunteers and other third parties to share this commitment. Safer recruitment practice and pre-employment background checks will be undertaken before any appointment is confirmed.
We believe having a diverse workforce makes us better, smarter and happier and so welcome applicants from all backgrounds, genders, and races. We have an unwavering commitment to being fair and equitable in our recruitment process.
EARLY APPLICATIONS ARE ENCOURAGED, WE RESERVE THE RIGHT TO INTERVIEW AND APPOINT PRIOR TO CLOSING DATE FOR THE RIGHT APPLICANT.
Applicants who have not heard from us by the closing date must assume that, on this occasion, their application has been unsuccessful.
