Role Description
This is a full-time hybrid role based in Singapore, allowing for both in-office and remote work. As a Brand Manager/Marketing Coordinator/Marketing Assistant, you will oversee brand management and coordinate marketing efforts to maximize the reach and success of Xbox Game Studios Publishing titles. Daily responsibilities include developing and executing marketing plans, coordinating with internal teams and external partners, analyzing market trends, managing campaigns, and ensuring consistent brand representation across all platforms and communication channels.
Qualifications
- Marketing and brand management skills, including expertise in campaign planning, strategy development, and execution.
- Proficiency in market research, analysis, and audience insights to inform brand and marketing initiatives.
- Experience in coordinating with cross-functional teams, managing partnerships, and handling project timelines effectively.
- Strong communication, presentation, and interpersonal skills to maintain alignment with stakeholders and team members.
- Familiarity with digital marketing strategies, social media platforms, and analytics tools.
- Passion for gaming and an understanding of the gaming industry and its trends.
- Attention to detail, organizational skills, and a proactive approach to problem-solving.
- Bachelor's degree in Marketing, Communications, Business, or a related field. Relevant experience in the gaming or entertainment industry is a plus.