Brand Manager (Consumer Healthcare)

Brand Manager (Consumer Healthcare)

about the company

Our client is a leading organization in the consumer wellness and personal care sector, dedicated to delivering innovative products and exceptional brand experiences across multiple retail and digital channels in a dynamic, growth-focused environment. With concrete expansion plans for the future, this is an excellent opportunity to join them in their team expansion here in Singapore. It is looking to build a team of passionate change-drivers who will work closely with the management team to bring the organisation to new heights, and to deliver strong, fast and sustainable growth beyond 2026.

key responsibilities:

Drive end-to-end brand performance, strategic marketing initiatives, and channel growth for a key consumer portfolio.

• Formulate comprehensive commercial strategies and business plans to expand brand market share and achieve financial targets.
• Oversee multi-channel promotional campaigns, digital marketing efforts, and retail merchandising initiatives in collaboration with external agencies.
• Analyze market trends, competitor activities, and consumer feedback to refine target customer profiles and guide strategic decision-making.
• Direct digital commerce initiatives and customer loyalty programs to continuously elevate customer satisfaction and retention.
• Lead and mentor cross-functional team members while monitoring operational budgets, channel pricing structures, and financial performance.

qualifications and experience:

• Proven track record in consumer marketing, retail, and digital strategy with prior people management experience.
• Demonstrated experience in managing product portfolios within the skincare, personal care, or consumer healthcare spaces.
• Strong commercial and financial capabilities, including P&L oversight, budgeting, and performance analytics.
• Expertise in vendor and project management across advertising agencies, e-commerce web developers, and payment platforms.
• Strategic mindset paired with exceptional communication, stakeholder management, and team leadership skills.

If you're ready to take on a dynamic role and contribute to our brand's growth, we'd love to hear from you! Apply today to be a part of their journey.

(EA: 94C3609/ R23112482)