Assistant Marketing Manager (NPD, New Product Development)

Job Description

. Health supplements new product development and launch and promotions.

. Assist manager in developing strategic marketing plans, platform brand builds and corporate image management to achieve business objectives by marketing research, budget planning, business trend and competitor analysis.

. Developing new video channels/platforms for brand building, e.g., Facebook, YouTube.

. Organize all production plans, ideas, video shooting, scriptwriting for video.

. Develop digital new customer acquisition strategy to achieve new customer sales target.

. Support company on new product selection, launch & ad-Hoc promotions planning prepare ALT & BLT materials to support campaigns, such as copy-writing, online & offline advertisement, SEO, SEM, SMS etc.

. Build up good relations with KOLs, PR partners, Editors, and Bloggers.

. Monitor and review promotion and marketing events effectiveness

. Managing product lines portfolio, including stock level control, revenue forecasting

. Focus on SEO /content marketing development, keywords research and writing articles, hot topic video makes a good rank of google search engine.

. Monitoring market trends in existing and potential segments, developing and evaluating effective marketing programs and making recommendations for future programs to expand sales and profitability.

. Key account management

Requirements:

. Bachelor's degree in marketing / business management or related disciplines

. At least4 years of work experience in marketing or relevant fields. Experience in the service or Beauty industry is an advantage.

. Experience in Google Analytics/ Google Ads/ Facebook Ads Manager tools

. Strong project management skills, analytical skills and problem-solving skills

. Livestreaming / product development experience is an advantage.

. Able to work independently.