Assistant Manager, Product Marketing and Portfolio Lead

About ViewQwest

At ViewQwest, we believe technology should empower people to do more, live better, and focus on what truly matters. We exist to do well and to do good-using innovation to build a stronger business while creating positive impact for our customers, our people, and the communities we serve. Everything we do is driven by the belief that a safer, better internet makes what's possible achievable-for people and businesses alike.

As an award-winning internet service provider with a growing regional footprint, ViewQwest is a dynamic organisation that continues to evolve and scale. Our teams are united by a shared mission: to connect and protect our customers so they can reach their fullest potential. We are curious, bold, and never satisfied with good enough. We challenge convention, take ownership of outcomes, and work collaboratively to build meaningful impact at scale.

If you're driven by innovation, inspired by purpose, and excited to help shape what's next, you'll find a place to thrive at ViewQwest.

Job Description

The Product Marketing and Portfolio Lead is responsible for driving high-volume acquisition for the core consumer segment. The role focuses on managing and optimising scalable acquisition funnels, executing tactical campaigns, and working closely with Online and Channel teams to ensure consistent, efficient performance of the mainstream acquisition engine.

This role is critical to stabilising and scaling the core acquisition engine, allowing the broader organisation to pursue differentiated growth opportunities in parallel.

Key Responsibilities

. Acquisition & Funnel Performance

o Own day-to-day acquisition performance across key funnels

o Track acquisition and conversion metrics to identify trends, risks, and opportunities

o Work closely with Online and Channel teams to diagnose drop-offs and execution bottlenecks

o Optimise funnel performance through disciplined iteration and performance tuning

. Campaign Development & Execution

o Plan and execute high-impact, tactical acquisition campaigns aligned to business objectives

o Respond decisively to competitive pressures through timely counter-offers and positioning

o Drive always-on and burst campaigns to sustain acquisition momentum

o Collaborate cross-functionally to ensure execution readiness and consistency

. Partnerships & Channel Expansion

o Drive co-marketing initiatives with strategic partners to extend reach and conversion efficiency

o Test and scale new acquisition channels through structured test-and-learn approaches

o Translate channel learnings into repeatable acquisition playbooks

. Performance Governance & Collaboration

o Provide clear performance updates and recommendations to marketing leads

o Maintain strong alignment with cross-functional teams

o Ensure acquisition execution is disciplined, accountable, and continuously improving

Key Performance Indicators (KPIs)

. Primary Outcomes

o Consumer acquisition performance

o Funnel conversion effectiveness across key touchpoints

o Lead quality and acquisition efficiency

. Execution Quality

o Effectiveness of tactical and competitive campaigns

o Speed and consistency of campaign execution

o Stability and reliability of mainstream acquisition performance

. Collaboration & Enablement

o Strength of partnership with cross-functional teams

o Clarity and actionability of performance insights and recommendations

Who We're Looking For

We're looking for someone who embodies ViewQwest's values of Ownership, Excellence, Collaboration, and Trust, and who thrives in a fast-moving, performance-driven environment.

You are someone who:

. Takes full ownership of outcomes and sees issues through to resolution

. Executes with discipline and excellence, even under pressure

. Works collaboratively across teams, valuing shared success over silos

. Acts with integrity and trust, communicating clearly and delivering on commitments

. Is comfortable operating at pace, making decisions with incomplete information

. Balances attention to detail with a strong sense of commercial priorities

Requirements

. 5-7 years of experience in consumer acquisition, campaign development, performance marketing, growth, or funnel optimisation roles

. Bachelor's degree in Marketing, Business, Communications, or a related discipline

. Strong understanding of acquisition funnels, conversion mechanics, and campaign execution

. Proven ability to work cross-functionally with digital, channel, and operations teams

. Comfortable operating in high-volume, execution-heavy environments with clear performance targets

. Experience in telco or subscription-based businesses is an advantage