- Company: Food Products Supplier
- Location: Central/ South
Position Summary:
The Assistant Manager - Modern Trade is responsible for managing assigned supermarket accounts and driving sales growth through effective strategy development, buyer engagement, negotiation, and execution excellence. This role involves Joint Business Planning, account performance management, and customer collaboration to achieve sales and margin objectives.
The role works closely with buyers, cross-functional teams, and senior management to support sustainable growth and continuous improvement.
Job Description:
Product Management & Ordering
- Manage product ordering activities for assigned product categories, including coordination with overseas affiliates and internal stakeholders to ensure timely and accurate supply.
- Work closely with affiliates on order planning, order placement, and delivery coordination, in line with sales forecasts and promotional plans.
- Monitor inventory levels and sales trends to optimise stock availability while minimising overstock and supply risks.
- Coordinate with Sales Administration, Supply Chain, and affiliates to address order issues, changes, or supply constraints.
- Support demand planning by aligning product orders with Modern Trade promotions, new product launches, and seasonal activities.
Account Strategy & Planning
- Develop and implement local go-to-market, sales, and customer strategies for assigned Modern Trade customers to achieve business goals.
- Drive Joint Business Planning (JBP) with customers, including development of annual plans and quarterly business reviews.
Negotiation & Customer Management
- Manage negotiations with supermarket buyers, including trading terms and conditions, to support sales agreements and promotional plans.
- Build strong relationships with customers and industry contacts to understand consumer needs and achieve business objectives.
Performance Management & Analysis
- Conduct regular business reviews and prepare reports on achievements, performance gaps, and improvement actions for discussion with the Head of Department.
- Manage and monitor 5P execution performance and ensure issues are resolved promptly through coordination with internal teams.
- Manage reporting of sales and projected sales/margin forecasts, evaluate trends, and provide insights to support strategic decisions.
- Develop actionable recommendations through post-promotion and post-evaluation analyses.
Execution & Cross-Functional Collaboration
- Work closely with cross-functional teams (e.g. Sales Admin, Supply Chain, Marketing) to ensure efficient and effective execution.
- Drive product penetration, promotions, and new product launches within Modern Trade accounts.
- Collaborate with the Marketing team on new product listings and BTL activities.
Process Improvement
- Develop, monitor, and recommend improvement initiatives related to business processes, customer service, and execution practices,
- Perform any other ad hoc duties as required in accordance with departmental operations.
Job Requirements:
- Bachelor's degree in business management or a related discipline preferred.
- Minimum 5 years of sales experience in FMCG Modern Trade / Supermarket channel.
- Strong selling skills with proven key account management experience, including direct engagement with supermarket buyers, in the FMCG environment.
- Good understanding of supplier and customer relationship management, including supply chain coordination, field marketing, and branding strategy.
- Strong negotiation and communication skills, with the ability to influence internal and external stakeholders.
- Strong interest in food, food culture, and food-related businesses, including Japanese food products.
- Good communication and interpersonal skills, with the ability to work effectively with customers and colleagues.
- Demonstrated leadership qualities and strong team player mindset.
- Results-oriented, proactive, and able to respond quickly to business challenges.
- Strong logical and analytical thinking skills.
Interested applicants please apply directly for further shortlisting review.
We regret that only shortlisted candidates will be notified. Other applications will be updated to our database for future job opportunities.
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