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About NUS Business School
Founded in the same year that Singapore gained independence, NUS Business School stands today among the world's leading business schools. It is distinctive for offering the best of global business knowledge with deep Asian insights, preparing students to lead Asian businesses to international success and to help global businesses succeed in Asia.
For more than 50 years, NUS Business School has offered a rigorous, relevant and rewarding business education to outstanding students from across the world. That would not have been possible without a group of dedicated professionals who are passionate about building a positive environment to grow and groom future business leaders. And we are looking to add to our BIZ family!
To learn more about the NUS Business School, please visit
Job Description
Core Function:
Strengthen global awareness and mindshare of NUS Business School through targeted media outreach and strategic storytelling that attract prospective students, partners, and stakeholders across key markets.
Key responsibilities include:
Media Relations and PR Content Distribution
- Build and maintain strong relationships with local and international journalists, editors, and media outlets.
- Develop and distribute media releases, media advisories, and thought leadership content.
- Pitch story ideas and secure media coverage that aligns with brand messaging.
- Track media coverage and provide detailed reports and insights.
Crisis Communication Support
- Support the creation and implementation of crisis communication plans.
- Draft holding statements, FAQs, and media responses under guidance.
- Monitor public sentiment and media narratives to inform response strategies.
Award Submissions and Recognition Initiatives
- Research and identify award opportunities relevant to the School's goals.
- Lead or support the preparation and submission of award entries.
- Manage timelines and coordinate cross-functional input for submissions.
Brand Management and Internal Communications
- Co-ordinate and develop core brand communication tools, including newsletters and eDMs.
- Ensure all public-facing materials are consistent with brand tone, style, and messaging.
- Collaborate with internal and external stakeholders to keep assets up-to-date and aligned with current campaigns.
Other functions:
- Support the annual NUS Business School Commencement Ceremony under guidance.
Qualifications
- Tertiary Education preferably a degree in mass communication, new media, marketing or business.
- 5 years of proven working experience in Media Relations with agency experience and strong relationships with journalists will be an advantage.
- Demonstrated success in securing media coverage and managing press outreach.
- Excellent written, verbal, and interpersonal communication skills.
- Strong project management skills and the ability to handle multiple priorities under tight deadlines.
- Experience in handling sensitive communications and crisis scenarios.
- Experience with newsletters and eDMs.
- Familiarity with PR tools such as Cision or similar platforms.
- Meticulous, proactive, creative and can think outside the box.
- Team player and able to identify synergies with various departments within the school.
- Proficiency in Photoshop, Adobe Creative Suite software packages and in-design skills will be an advantage.
(Appointment job grade will commensurate with the selected candidate's experience)
