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Assistant Manager, Key Account

Assistant Manager, Key Account

kao singapore private limited
3-5 Years
Not Disclosed
  • Posted a month ago
  • Be among the first 10 applicants

Job Description

Requirements:

  • Diploma or degree in Business, Marketing or a related field
  • At least 3 years of Key Account or Consumer Sales experience, preferably in an FMCG environment; exposure to modern trade (drugstores, supermarkets, department stores) is an advantage.
  • Strong presentation and communication skills, with the confidence to engage buyers and senior stakeholders.
  • Strong interpersonal, negotiation and problem-solving skills.
  • Strong analytical skills and a commercial mindset to identify growth opportunities.
  • Self-motivated, results-driven team player able to manage multiple accounts and deadlines.
  • Proficient in Microsoft Excel and PowerPoint; experience with POS / sell-out data is an advantage.
  • Class 3 Driving License
  • Any other duties assigned by the Management

Responsibilities:

  • To achieve the monthly net sales targets for the assigned accounts in line with the annual budget.
  • To manage and track trade fund and promotional spend and support the achievement of business profit for the assigned accounts.
  • To build strong, long-term relationships with account buyers and category teams, ensuring their needs are met and promptly resolving any issues or concerns raised.
  • To raise brand/product awareness & visibility for Kao's brands at store level by optimising distribution, shelf share, planogram compliance and merchandising opportunities.
  • To analyse and evaluate customer account sales trends and specific brand/category performance to identify opportunities that grow revenue, profitability and Kao's share of business, and to guide promotional planning.
  • To work closely with Marketing / Trade Marketing to develop and implement innovative and impactful in-store sales promotion and merchandising programmes which will improve visibility and profitability.
  • To provide feedback on trade developments and serve as the customer's advocate within Kao to keep the company aligned with its key customers priorities.
  • To conduct regular joint business planning and reviews with the assigned customer accounts together with the Senior Sales Manager to improve sales performance and develop Kao's business within the account.
  • To undertake regular field visits to monitor stock levels and displays, build store-level relationships, track and report on competitor activities, and gauge consumer purchase patterns.
  • To prepare regular sales reports, promotion post-evaluations and account analyses using sell-in, sell-out and POS data.
  • To coordinate order forecasting, stock replenishment and new product listings with the accounts and Supply Chain to ensure on-shelf availability.
  • To support negotiations with account buyers on trading terms, promotional calendars and new product listings.
  • To perform any other duties as assigned by Management.

More Info

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Key Skills

POS sell-out data

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