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Customer Engagement
. Drive Joint Business Planning with key customers (MT and E-commerce) to maximize the alignment of customer and H&H internal objectives.
. Conduct and lead quarterly reviews with trade customers on sales performance and drive customer initiatives.
. Regular engagement with customers to foster close working relationships and drive sales and category initiatives.
. Work with internal and external key stakeholders to ensure high quality and timely execution of trade activities and launches to meet KPIs.
. Work with Customer Inventory Controller / supply chain/ 4 PL / E-com distributor to address all stock matters. Ensure healthy inventory level in trade/warehouse.
Delivery of Business Objectives
. Prepare and execute annual sales account plan and budget for assigned customers to achieve business objectives.
. Monitor sales progress on a daily basis in order to achieve monthly KPIs in terms of Sales, Display and Speed to Market. Perform gap analysis and propose recovery plan.
. Optimize allocated GTN to drive sales. Track and manage GTN within allocated budget.
. Responsible to provide monthly Trade Expenditure accruals
. Responsible to verify and match incoming claims and settle disputes with customer should it arise.
. Achieve company's new product introduction KPI (eg: distribution, market share, gross sales).
. Work closely with Marketing team to achieve market share target.
. Responsible for demand planning and forecasting by customers. Provide monthly sales forecast and involve in monthly meeting with Supply Chain team
Data Analysis
. Proactively manage account related data and information (eg. E-com dashboard and scanned sales reports) as an analytical tool for decision making and identifying business opportunities.
. Trade intelligence report: Competitors NPD, price and promotions and impact on respective account. Highlight and propose counter plans.
. Diploma / Degree in any business-related disciplines
. Minimum of 5 years sales experience in FMCG, preferable in handling Modern Trade key accounts and Ecommerce.
. Experience in FairPrice AND Watsons will be added advantage.
. Independent, outgoing, self-driven and positive attitude with good communication, negotiation and presentation skills
. High analytical skills with strong business acumen
. Able to work under pressure and tight schedule and fast-paced environment
. Team player and have excellent interpersonal skills
. Able to lead the sales operation team to drive business result
Date Posted: 06/09/2025
Job ID: 125573319