ADOBE CAMPAIGN SOLUTION ARCHITECT

ADOBE CAMPAIGN SOLUTION ARCHITECT

Campaign Platform Modernization Program

ROLE SUMMARY

The Adobe Campaign Solution Architect leads the end-to-end architecture, design, and migration of the Existing Campaign System to Adobe Campaign Classic. The role defines the target-state architecture, migration strategy, integration framework, data transformation approach, and technical governance while supporting controlled coexistence during transition.

KEY RESPONSIBILITIES

Own the overall Adobe Campaign solution architecture and Functional Specification Documents (FSDs).

Define migration, coexistence, and cutover strategy for campaigns, data, workflows, interfaces, and business processes.

Design customer data, campaign data, data transformation, and analytics integration architecture.

Define campaign capabilities including segmentation, control groups, contact policies, governance, reporting, and response tracking.

Architect integrations with Email, SMS, Push Notifications, Mobile and Web Channels, Contact Center platforms, Direct Mail, analytics, and fulfilment systems.

Ensure alignment with security, privacy, consent management, regulatory, performance, and operational requirements.

Provide architecture leadership across analysis, design, build, testing, deployment, production readiness, and hypercare.

Conduct design workshops, architecture reviews, technical governance, and stakeholder engagements.

KEY DELIVERABLES

Solution Architecture and Design Documents

Functional Specification Documents (FSDs)

Migration, Coexistence, and Cutover Strategy

Data Migration and Integration Architecture

Security and Compliance Architecture

Production Readiness and Go-Live Support

REQUIRED EXPERIENCE

12+ years of overall IT experience

8+ years of Adobe Campaign architecture and implementation experience

Proven campaign platform modernization and migration experience

Strong expertise in campaign orchestration, audience management, response tracking, data migration, enterprise integrations, SQL, databases, APIs, and file-based interfaces

Experience in banking, financial services, or another regulated industry preferred

PREFERRED CERTIFICATIONS

Adobe Campaign Classic Developer or Architect Certification

Adobe Experience Cloud certification

TOGAF or equivalent architecture certification

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