KEY AREAS OF RESPONSIBILITIES

Marketing and Campaign Support

Assist in execution of brand marketing campaigns, promotions, and activation in line with brands guideline.
Support in-store and mall activations, including lease line setups, seasonal campaigns, and promotional roll outs.
Coordinate basic logistics for marketing activities, including material preparation and on-site support
Provide day-to-day administrative and operational support to the marketing team
Drive increased traffic to stores and brand sales.

Social Media & Content Creation

Support social media content filming, photography, and simple video editing for platforms
Assist in creating short-form contents and basic captions aligned with brand tone.
Support execution of social media content calendars and campaigns launches.
Source content from stores and activations, including store visuals and staff participation.

Events & Activations

Assist in planning and execution of marketing events, pop ups, and brand activations
Support event setup, on-site coordination, and teardown when required.
Assist with post-event photos, video documentation and basic reporting.

Reporting & Coordination

Assist in preparing basic marking reports, summaries and presentations.
Maintain marketing assets, samples, and promotional materials
Coordinate with retail teams, internal stakeholders and external vendors to ensure timely execution
Support the Marketing Department and all other departments and regional offices where required.

Key Requirements:

Minimum a Diploma/Degree in Marketing, Mass Communication, Business , or related field,
A minimum of 1 - 3 years of relevant experience for Executive level.
Minimum 3-5 years of relevant experience for Senior Executive level.
Experience in retail, beauty, luxury, F&B or FMCG industry will be an advantage.
Good interpersonal skills
Good communication skills
Good in planning
Strong organizational and coordination abilities
Able to multitask and work in a fast-paced environment
Familiarity with social media platforms and digital marketing tools is preferred.
Creative, proactive and detail orientated mindset
Fluent English and both in written and spoken. Knowledge of other language is added advantage.
Excellent verbal and written communicator

Senior Marketing Executive/ Executive (Blue Bottle Coffee)