Job Description

Develop and execute marketing campaigns to drive brand awareness and product sales
Plan and manage social media content calendars across platforms (Instagram, Facebook, TikTok, etc.)
Assist in the development of marketing collateral (brochures, packaging inserts, website content, ads)
Conduct market research to identify trends in the health and wellness/supplement industry
Monitor competitor activities and identify opportunities for differentiation
Support product launches, including go-to-market strategy and promotional planning
Work with the sales team to develop trade marketing materials and in-store promotions
Track and report on campaign performance (ROI, engagement, conversion rates) using analytics tools
Ensure all marketing content complies with health/supplement industry advertising regulations and claims guidelines
Manage marketing budget allocation for assigned campaigns
Performing ad-hoc tasks as assigned

Job Requirements

Bachelor's degree in Marketing, Business, Communications, or related field
A minimum 2 years of experience in marketing, preferably in FMCG, health, wellness, or supplement industries
Excellent written and verbal communication skills
Knowledge of health supplement industry regulations (e.g., claims substantiation, labeling requirements) is a plus
Creative thinker with strong project management and organizational skills
Ability to work cross-functionally with sales, product development, and regulatory teams

Working Hours

5-day work week (8.30am to 6.00pm)

Salary Package

$2500 to$3500 depending on skills and working experiences

Staff Welfare

Annual leave + Medical and wellness benefits + Staff purchase discount + Birthday voucher

Kindly provide your last/current drawn, expected salary and availability in your resume/CV

Marketing Executive