Shape the Way Travelers Shop

At Lagardère Travel Retail Singapore, we don't just sell products, we create retail experiences that connect travelers to the joy of discovery.

What You'll Do

You'll be the driving force behind the category's commercial and strategic direction, managing everything from range selection to supplier partnerships and in-store experience.

Category Strategy & Planning

Develop and execute category strategies aligned with overall commercial objectives.
Optimize product assortment using consumer insights, market trends, and performance data.
Define store layouts, brand segmentation, and ensure effective planogram implementation.

Vendor & Supplier Management

Build and maintain strategic relationships with liquor suppliers and distributors.
Lead negotiations on pricing, contracts, and promotional investments to maximize margins.
Monitor supplier performance and ensure adherence to commercial agreements.

Pricing, Promotions & Marketing

Develop competitive pricing strategies that balance profitability with traveler appeal.
Plan and execute promotional campaigns across duty-free channels.
Partner with marketing teams to deliver high-impact, customer-centric campaigns.

Sales Forecasting & Inventory Management

Forecast demand and manage inventory levels using historical data and market insights.
Ensure optimal stock levels, minimizing both out-of-stock and overstock risks.
Track and analyze key KPIs, including sell-through, margins, and inventory turnover.

Cross-Functional Collaboration

Collaborate with operations, finance, logistics, and marketing teams for seamless execution.
Provide regular reporting, performance tracking, and actionable commercial insights.

Experience

Minimum 5 years of experience in category management, buying, or merchandising.
Experience in liquor/tobacco preferred; travel retail or FMCG exposure highly desirable.

Core Skills

Strong analytical mindset with data-driven decision-making capabilities.
Excellent negotiation, communication, and stakeholder management skills.
Ability to manage multiple priorities in a fast-paced environment.
Proficiency in Excel, SAP, or other retail/ERP systems.

Industry Knowledge

Solid understanding of liquor industry trends, consumer behavior, and travel retail dynamics.

Why Join Us

You'll get to influence what millions of travelers see and buy every day, work with global brands, and shape assortments that make every journey memorable.

Ready to shape the way travelers shop Apply now and be part of the Lagardère journey.

Category Manager (Alcohol & Tobacco)