Responsibilities

We are seeking a creative and dynamic Social Media Content Producer to join our team. The ideal candidate should have a strong understanding of social media trends, excellent storytelling skills, and a passion for creating impactful video content

Scope of the role

The candidate will be responsible for producing engaging, high-quality content that resonates with our audience across multiple social media platforms for our audio brands. He/she will also have to take a channel owner view on content pipeline and output.

Key Responsibilities

Develop and produce high-quality social media content for various social media platforms (TikTok, Instagram, Facebook, etc).
Collaborate with personalities to create entertaining and on-brand content.
Oversee the social media channels and content calendars.
Collaborate with other content teams to ensure that the overall content pipeline is strong and engaging.
Monitor social media trends and emerging content styles to keep content fresh and relevant.
Write compelling captions and copy that engage the audience and drive interaction.
Track the performance of content and adjust strategies based on analytics and insights.
Engage with followers, respond to comments, and interact with the online community.
Assist in running paid social media campaigns and organic growth strategies.
Stay up to date with the latest social media algorithms, tools, and best practices.
Contribute ideas for social media campaigns, promotions, and content series.

Qualifications

Diploma/bachelor's degree in communications or a related field
2 to 3 years of relevant working experience as a content producer, social media manager, or similar role
Strong proficiency in social media platforms and their respective tools (TikTok Analytics, Instagram Analytics etc.).
Experience with content creation tools like Adobe Creative Suite (Photoshop, Premiere Pro), Canva, Capcut or equivalent.
Knowledge of SEO and social media analytics tools is a plus
Creative thinker with a keen understanding of the latest trends and pop culture.
Excellent written and verbal communication skills.
Ability to work under tight deadlines and manage multiple projects at once.

Senior/Content Producer (Her World)

Content Producer