The Creative Producer, Social Content (Photo & Video) is a hands-on creative role responsible for conceptualising, shooting, editing and producing social-first content across the Resorts World Sentosa portfolio.

We are looking for a visual storyteller at heart — someone who can take a brief, trend, moment or simple idea and turn it into compelling content from start to finish.

You should be equally comfortable coming up with the idea, getting behind the camera, setting up the shot and lighting, and bringing the story together in the edit.

This role requires strong hands-on experience in both photography and videography, confidence operating professional camera, lighting and audio equipment, and proficiency in professional post-production tools including Adobe Premiere Pro and Adobe Creative Suite.

You will create content across RWS attractions, hotels, dining, entertainment and events, with a strong focus on work designed specifically for Instagram, TikTok, YouTube, Facebook and XiaoHongShu.

This is not a production coordination role. While you will occasionally work with agencies, creators, vendors and other production partners, you will be expected to personally ideate, shoot and edit content as a core part of your day-to-day responsibilities.

Reporting to the Assistant Director, Social Media, you will help shape the visual storytelling and creative expression of Resorts World Sentosa across social media.

Creative Ideation & Social-First Storytelling

Proactively develop original social-first content ideas, creative treatments and storytelling concepts across RWS attractions, hotels, dining, entertainment and events.

Translate campaign objectives, briefs and business priorities into content that is visually compelling, culturally relevant and native to social media.

Conceptualise everything from short-form videos and Reels to photography, interviews, event coverage, trend-led content and recurring social content formats.

Stay highly attuned to emerging social trends, visual styles, editing techniques, platform behaviours and creator formats, and identify opportunities to adapt them for RWS.

Think beyond simply executing a brief — contribute creative perspectives and recommend how a story can best be told visually.

Hands-On Photography & Videography

Personally shoot high-quality photography and video content for RWS social media channels.

Confidently operate professional mirrorless/DSLR camera systems, lenses, stabilisers/gimbals and other production equipment.

Set up and operate professional lighting equipment, including lighting scenes appropriately for interviews, food, lifestyle, events, attractions and other environments.

Understand camera fundamentals including exposure, aperture, shutter speed, ISO, frame rates, focal lengths, composition, white balance and colour profiles.

Capture clean audio using appropriate microphones and audio equipment where required.

Be comfortable shooting in a wide range of environments, from controlled indoor productions to fast-moving events, attractions and live experiences.

Maintain a strong eye for composition, lighting, movement and visual storytelling across both photography and video.

Editing & Post-Production

Personally edit and deliver polished social content using Adobe Premiere Pro and other relevant Adobe Creative Suite applications.

Turn raw footage into engaging, platform-native content through strong pacing, music selection, sound design, text, transitions and visual storytelling.

Perform essential colour correction and colour grading, audio mixing, basic motion graphics and image retouching where required.

Adapt and optimise content for different formats including 9:16, 4:5, 1:1 and 16:9, taking into consideration platform-specific viewing behaviours and best practices.

Understand what makes an effective social edit, particularly the importance of strong hooks, pacing, retention and storytelling within short-form video.

Work efficiently from shoot to final delivery, including managing footage, project files, revisions, exports and asset archiving.

End-to-End Content Production

Own content from idea pre-production shoot edit final delivery.

Develop shot lists, storyboards, creative treatments and production plans where required.

Scout locations and coordinate talent, props, equipment and production requirements.

Lead and execute shoots independently for smaller productions while coordinating additional crew, agencies, creators or vendors for larger productions.

Manage multiple content projects simultaneously while maintaining high creative and technical standards.

Ensure content is delivered on time and meets RWS brand guidelines and social media objectives.

Collaboration & Content Performance

Work closely with Social Media, Marketing, PR, Attractions, Hotels, F&B, Entertainment and Partnerships teams to identify stories and content opportunities across the resort.

Collaborate with social media managers to understand audience behaviour and use content performance insights to continuously improve creative output.

Use performance insights to understand which hooks, formats, storytelling approaches and creative treatments resonate with audiences and apply these learnings to future content.

Job Requirements:

Diploma or Degree in Film, Media Production, Photography, Communications or related discipline, with 2–4 years of relevant hands-on experience.
Strong portfolio/showreel demonstrating personally conceptualised, shot and edited photo and video content.
Strong photography and videography fundamentals, with experience operating professional cameras, lighting and audio equipment.
Proficiency in Adobe Premiere Pro; experience with After Effects, Photoshop, Lightroom or other Adobe Creative Suite applications is advantageous.
Strong creative instincts and understanding of social-first storytelling, with the ability to proactively ideate content for TikTok, Instagram, YouTube and XiaoHongShu.
Able to work independently and collaboratively in a fast-paced environment, including supporting shoots and events outside regular working hours when required.

Portfolio Requirement:

Please include a portfolio, website or showreel with your application.

Your portfolio should demonstrate your personal involvement in concept development, photography, videography and/or editing. Where work was produced as part of a larger team, please clearly indicate your specific role in the project.

Applications that do not include relevant examples of hands-on photography, videography, or video editing experience may not be considered.

Senior Executive / Assistant Manager, Producer (Digital Marketing - Social Media)