Role Objective:

To consistently create and manage high-quality, engaging, and on-brand organic content across social media platformssupporting audience growth, brand visibility, and lead generation for a fast-growing Sydney-based real estate agency.

The ideal candidate will take full ownership of the content process, working independently while maintaining clear and consistent communication with the client.

Job Overview:

We're seeking a talented and self-driven Social Media Content Creator & Manager who can take ownership of organic content production across Instagram, Facebook, and TikTok. This is a full-time remote position that requires creativity, consistency, and accountability.

The ideal candidate has a proven track record in content creation and editing, understands current social media trends, and is capable of working independently with minimal oversight.

Key Responsibilities:

Create, edit, and publish a minimum of 30 high-quality posts per month (approx. one per day).
Manage and maintain content calendars using Trello (or similar platforms).
Produce a mix of content formats including static images, stories, reels, carousels, and short-form videos.
Write engaging captions and effective hashtags tailored to the real estate market.
Track and report on key engagement metrics such as reach, engagement, and follower growth.
Take ownership of content strategy execution with an eventual goal of increasing to 23 posts per day.
Communicate daily with the client to align on direction and deliverables.
Review and leverage the client's existing content library and backlog to build consistent, on-brand content.
Provide monthly insights or recommendations based on content performance (optional but preferred).
Tools & Platforms: Trello (for content planning and communication)
Canva, CapCut, Adobe Creative Suite (editing tools)
Meta Business Suite (for scheduling and performance tracking)
Access to client-provided paid accounts for all tools will be available.
What You'll Need to Succeed: Demonstrated experience in social media content creation, editing, and publishing.
Strong understanding of social media trends, especially on Instagram, TikTok, and Facebook.
Ability to work independently, with strong time and task management skills.
Portfolio showcasing past content work (static and video-based content is required).
Excellent written English skills for captioning and hashtag use.
Attention to detail and initiative to suggest improvements in engagement strategy.
Ideal Candidate Traits: Reliable and consistent shows up, delivers, and communicates.
Takes initiative and can work without constant instruction.
Creative with a strong eye for design and storytelling.
Values long-term employment and is invested in the success of the brand.
Comfortable reviewing content analytics and applying insights to improve results.

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