We are seeking a talented and innovative Generative AI Creative Content Specialist to join our team. This role requires a dynamic individual with expertise in leveraging AI tools for imaging, video, and creative production. The ideal candidate will manage 360-degree responsibilities, taking ownership of the entire creative process from concept development to final deliverables, ensuring alignment with project goals and brand aesthetics.

RESPONSIBILITIES

Develop creative concepts tailored to project briefs and brand aesthetics
Ideate themes, narratives, and visual styles aligning with brand positioning
Research and craft relevant keywords for AI generative processes
Optimize creative workflows and enhance visual outputs through AI strategy
Define and guide styling directions, including wardrobe, props, set design and overall aesthetics
Conceptualize and specify poses to achieve the desired visual impact
Strategize the pairing of imagery and videos to create cohesive and compelling elements
Collaborate with photographers, videographers, and retouchers to ensure seamless execution
Oversee all phases of image and video production, including pre-production to post-production
Ensure the final outputs are polished, brand-aligned, and ready for distribution across relevant platforms
Utilize AI tools and technology to enhance the quality and creativity of deliverables
Take charge of the end-to-end creative process to ensure high-quality outputs that align with project goals and timelines

REQUIREMENTS

Proven experience in creative production, preferably with expertise in AI generative tools
Strong understanding of branding, visual storytelling, and aesthetics
Proficiency in design and video editing tools, with knowledge of AI imaging software
Proficiency in Generative AI tools, Adobe Photoshop, and Lightroom, with experience in Mac OS environments
Familiarity with additional AI content creation tools (e.g., Ideogram for text-in-image creation, Magnificent AI for upscaling) is a plus
Clear understanding of file processing and color management
Basic knowledge of photography is an advantage
Awareness of the ethical implications and potential impact of AI in digital content creation
At least 3 years of relevant experience in a fast-paced digital production environment, particularly within the fashion and e-commerce sectors
Excellent project management and collaboration skills
Attention to detail and a passion for innovation in creative production
Collaborative mindset that values diversity of thought and creative solutions
Professional attitude with the ability to give and receive constructive feedback
Deadline-driven with the ability to multitask effectively
Well-organized with excellent time and task management skills
Independent yet a strong team player
Flexible, adaptable, self-motivated, diligent, and reliable