We are seeking a talented and innovative Generative AI Creative Content Specialist to join our team. This role requires a dynamic individual with expertise in leveraging AI tools for imaging, video, and creative production. The ideal candidate will manage 360-degree responsibilities, taking ownership of the entire creative process from concept development to final deliverables, ensuring alignment with project goals and brand aesthetics.
RESPONSIBILITIES
- Develop creative concepts tailored to project briefs and brand aesthetics
- Ideate themes, narratives, and visual styles aligning with brand positioning
- Research and craft relevant keywords for AI generative processes
- Optimize creative workflows and enhance visual outputs through AI strategy
- Define and guide styling directions, including wardrobe, props, set design and overall aesthetics
- Conceptualize and specify poses to achieve the desired visual impact
- Strategize the pairing of imagery and videos to create cohesive and compelling elements
- Collaborate with photographers, videographers, and retouchers to ensure seamless execution
- Oversee all phases of image and video production, including pre-production to post-production
- Ensure the final outputs are polished, brand-aligned, and ready for distribution across relevant platforms
- Utilize AI tools and technology to enhance the quality and creativity of deliverables
- Take charge of the end-to-end creative process to ensure high-quality outputs that align with project goals and timelines
REQUIREMENTS
- Proven experience in creative production, preferably with expertise in AI generative tools
- Strong understanding of branding, visual storytelling, and aesthetics
- Proficiency in design and video editing tools, with knowledge of AI imaging software
- Proficiency in Generative AI tools, Adobe Photoshop, and Lightroom, with experience in Mac OS environments
- Familiarity with additional AI content creation tools (e.g., Ideogram for text-in-image creation, Magnificent AI for upscaling) is a plus
- Clear understanding of file processing and color management
- Basic knowledge of photography is an advantage
- Awareness of the ethical implications and potential impact of AI in digital content creation
- At least 3 years of relevant experience in a fast-paced digital production environment, particularly within the fashion and e-commerce sectors
- Excellent project management and collaboration skills
- Attention to detail and a passion for innovation in creative production
- Collaborative mindset that values diversity of thought and creative solutions
- Professional attitude with the ability to give and receive constructive feedback
- Deadline-driven with the ability to multitask effectively
- Well-organized with excellent time and task management skills
- Independent yet a strong team player
- Flexible, adaptable, self-motivated, diligent, and reliable
