About the role

You will play a pivotal role in shaping and elevating the brand's physical retail presence for Asia Pacific markets (domestic and TR channels).

This strategic leadership position is responsible for overseeing all projects, development, and implementation of all retail environments (stores and counters), ensuring a cohesive brand image and aligning all initiatives with global brand standards and regional market needs, while optimising investments and operational efficiencies.

Responsibilities

Strategic Design & Implementation Leadership

Lead the strategic planning, innovative design, and meticulous implementation of all retail design and visual merchandising projects, encompassing new store openings, counter installations, and some experiential podiums.
Direct the visual merchandising strategy for all marketing launches and architectural projects related to the perfume category, ensuring alignment with brand aesthetics and commercial objectives.

Global & Regional Collaboration

Act as the primary liaison with Regional and Headquarters teams, as well as local market stakeholders, to synchronize efforts on new store openings and adapt global Visual Merchandising guidelines for regional launches.
Evaluate potential sites for new free-standing boutiques and counters, conducting comprehensive analyses of location, traffic patterns, and design feasibility in close consultation with local management and regional teams.

Project Management & Stakeholder Engagement

Facilitate seamless communication and collaboration among all key stakeholders throughout the entire project lifecycle, from initial design concepts through all phases of construction and implementation, which includes reviewing technical drawings.
Ensure projects adhere to brand business objectives, are delivered on time, within budget, and meet stringent brand quality standards.

Brand Image & Standards Guardianship

Serve as the authoritative Brand Image ambassador and guardian for all activities related to Retail Design and Visual Merchandising, particularly for permanent perfume corners, ensuring consistency and excellence.
Drive the continuous evolution of Retail Design and Visual Merchandising concepts, overseeing their high-quality deployment across all permanent perfume corners to maintain brand prestige.

Budget Management & Operational Excellence

Respect the Capex budget for store design and visual merchandising initiatives, including rigorous review of contractor performance and authorization of invoices.
Oversee the seamless coordination of all domestic and Travel Retail perfume counter openings, collaborating with the Regional Visual Merchandising Manager and local markets. Pay meticulous attention to the design, supplier costs, quality, and timing of special collection installations.

Supplier & Quality Assurance

Lead initiatives to expand and optimize the list of approved suppliers, enhancing construction efficiency and cost-effectiveness across key operational areas.
Conduct thorough site inspections to guarantee strict compliance with design specifications, lighting requirements, and local building codes.

Requirements

Degree holder in Architecture, interior design or relevant discipline
Experience in Perfume & Cosmetic industry is an added advantage
Proficient in AutoCAD, Photoshop, Illustrator + MS Office
Experience in project and design management, budget planning and spending monitoring, supplier management and development.
Good communication skills
Meticulous and problem-solving skills
Pro-active, hands on, able to work independently, organized, team player

Registration No: R1875146

EA License No: 22C1376

Brand Manager

Brand Manager

Brand Manager

Senior Manager, Store Design & Visual Merchandising Manager (Luxury Fragrance Brand)