Our client is a digitally driven insurance broker and portal. They are looking for a Web Content Specialit to assist their Marketing team for the next phrase of their business. They are located at Central of Singapore- easily accessible.
Duties
- Lead end-to-end web initiatives, including planning, developing, and executing web pages to support marketing campaigns, products, and business objectives.
- Manage web content development and publishing, ensuring pages are optimised for performance, engagement, and conversion.
- Analyse website performance using analytics tools (e.g., GA4) and translate data insights into actionable improvements.
- Provide strategic input on website structure, content prioritisation, and user journey optimisation to enhance overall digital experience.
- Ensure content governance and cross-functional alignment, maintaining accuracy, brand consistency, and continuously driving website optimisation through performance tracking and stakeholder collaboration.
Requirements
- Min Degree in Marketing, Digital Marketing, Communications, or a related field.
- Minimum 3 years of experience in website management, digital marketing, or web optimisation roles.
- Strong hands-on experience with web analytics and performance measurement.
- Proven ability to manage web projects independently from planning through execution.
- Strong written and content structuring skills with a user-centric mindset.
Interested candidates who wish to apply for the advertised position, please click APPLY NOW or email an updated copy of your resume/cv.
We regret that only shortlisted candidate will be notified.
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EA License No: 19C9682
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