Job Summary
Lead the strategic direction and operational excellence of the serviced apartment portfolio, driving business growth and innovation aligned with company development and investment goals.
Responsibilities
- Develop and execute the overall strategy for the serviced apartment portfolio to align with company development and investment objectives
- Provide expert input on unit mix, layouts, FF&E, back-of-house design, and service infrastructure to optimize asset value and guest experience
- Lead pre-opening activities including recruitment, SOP development, licensing, and brand implementation to ensure successful property launches
- Implement operational improvements to enhance efficiency while maintaining premium service standards
- Drive brand differentiation, refine value propositions, and segment customers effectively for both short- and long-stay markets
- Manage day-to-day operations of serviced residences and co-living properties to deliver consistent, high-quality resident and guest experiences
- Deploy technology, automation, and digital platforms to improve operational efficiency and customer engagement
- Identify and develop new revenue streams, strategic partnerships, and ancillary income opportunities to maximize profitability
- Ensure full compliance with URA, BCA, SCDF, NEA, MOM, and other relevant regulatory bodies by managing licensing, zoning, safety, and operational requirements specific to serviced apartments and co-living in Singapore
- Monitor regulatory changes proactively to manage risk and maintain compliance
- Cultivate a strong service culture aligned with company values and brand promise to enhance team performance and guest satisfaction
- Prepare and present regular performance updates, asset reviews, and strategic recommendations to senior leadership
- Oversee third-party operators, vendors, and service providers to ensure service quality and operational standards
Required competencies and certifications
- Minimum 8-10 years of experience in hospitality, serviced apartments, co-living, or lifestyle accommodation
- Bachelor's degree in hospitality management, Real Estate, Business Administration or a related field and relevant professional certifications (e.g., hotel asset management)
Preferred competencies and qualifications
- Strong understanding of Singapore's serviced residence and co-living market
- Deep operational expertise in hospitality or residential operations
- Strategic thinker with demonstrated hands-on execution capability
- Excellent stakeholder management and communication skills
- Data-driven mindset with experience leveraging technology and analytics
- Proven ability to lead change in a fast-evolving living and hospitality landscape